Graphic Designer, DEFEND

Job Overview:

We are seeking a versatile Graphic Designer to join our Creative team. The ideal candidate will have a passion for visual storytelling and a strong background in creating compelling assets across both print and digital mediums. Coupled with a love for the outdoors, this role offers an exciting opportunity for a creative problem-solver to shape and elevate our brand's visual identity. You will thrive in a collaborative environment that values creativity, adaptability, and a keen eye for detail.

Responsibilities:

• Multi-Channel Design Creation: Develop visually compelling designs for a wide variety of mediums, including print collateral (catalogs, packaging, brochures, signage), digital assets (social media graphics, website banners, email campaigns), and broader brand identity materials.
• End-to-End Execution: Take design projects from initial concept through to final production, ensuring high quality, timely delivery, and strict adherence to brand guidelines across all touchpoints.
• Cross-Platform Optimization: Prepare and optimize design files for their intended mediums. This includes managing print production specifications (e.g., bleeds, CMYK, high resolution) as well as digital requirements (e.g., responsive design, web-safe formats, file size optimization).
• Collaboration &Feedback: Actively participate in creative reviews, collaborating closely with marketing, product, and leadership teams to translate project objectives into impactful designs and refine assets based on constructive feedback.
• Asset Management: Maintain meticulously organized project files, version control, and brand asset libraries to facilitate an efficient workflow and seamless team collaboration.
• Concept Development: Brainstorm and conceptualize comprehensive design campaigns that resonate with the hunting and outdoor demographic, ensuring consistency in brand voice and aesthetic.
• Stay Updated: Remain current on general design trends, typography, print production techniques, and emerging digital design tools to keep our creative output fresh and engaging.

Requirements:

• Experience: At least 3 years of experience in Graphic Design, Visual Communications, or a related field working across diverse mediums.
• Technical Proficiency: Mastery of the Adobe Creative Suite, with a heavy emphasis on Illustrator, InDesign, and Photoshop. Experience with video editing/motion graphics (Premiere/After Effects) or modern design tools (Figma, AI generators) is a plus.
• Design Acumen: Strong understanding of foundational design principles, typography, layout, color theory, and the technical requirements for commercial print production.
• Soft Skills: Excellent communication skills, the ability to present and defend creative choices, and a highly detail-oriented mindset.
• Project Management: Ability to manage multiple projects simultaneously, adapt toshifting priorities, and deliver quality work in a fast-paced environment.
• Portfolio: A strong, diverse portfolio showcasing a wide range of work across both print and digital mediums (e.g., editorial layouts, branding, packaging, social media, and web assets).

If you are a versatile designer who loves bringing brand stories to life across every medium, we
would love to hear from you. Join our team and be an integral part of shaping the visual identity
of our brand in the outdoor space. Apply now and let your creativity make a lasting impact!