The General Sales Manager at MISCOwater leads the commercial operations, driving performance management, talent development, and sales accountability within a distributed sales organization, while ensuring CRM discipline and forecasting alignment.
MISCOwater, a UFT company is the leading Manufacturers' Representative of process equipment for Water, Wastewater, & Industrial treatment in Arizona, California, Colorado, Idaho, Montana, Nevada , New Mexico, Texas, Utah, and Wyoming. We specialize in providing reliable, proven, innovative and life cycle cost-effective solutions for municipal wastewater treatment and municipal water treatment. We represent over 50 companies that provide quality process equipment.
MISCOwater’s industry-leading growth (3x) over the last five years has created the need for an experienced, professional General Sales Manager with acute attention to detail, process and resource management. This role leads the commercial operating ecosystem, driving accountability, consistency, and performance across a distributed sales organization. It is an operator-first role, not a traditional sales leader position. This position will require travel to MISCOwater locations.
What you'll do:
- Own the Commercial Operating System
- Establish and enforce consistent sales cadence
- Drive CRM discipline and pipeline hygiene
- Standardize opportunity tracking and forecasting
- Implement KPIs and performance dashboards
- Consolidate territory forecasts into a company forecast
- Hold Area Sales Managers (ASMs) accountable for forecast quality
- Monitor pipeline coverage and conversion
- Provide forward revenue visibility to leadership
- Define performance expectations
- Manage/Partner performance reviews
- Drive PIPs and sales personnel decisions in partnership with ASMs
- Align compensation with outcomes
- Own end-to-end hiring process
- Partner with ASMs on hiring decisions
- Coordinate onboarding with Director of Sales Performance
- Build sustainable talent retention and pipeline
- Serve as primary escalation point
- Resolve customer, OEM, and internal conflicts
- Maintain alignment and accountability
- Own Tier 2 OEM performance
- Conduct OEM reviews
- Drive corrective actions
- Support Tier 1 relationships with President
- Support territory planning
- Guide execution without taking over deals
- Ensure consistency in engagement and prioritization
- Own marketing plan and execution
- Coordinate digital tools and branding
- Support pipeline generation
- Act as commercial IT interface
- Ensure CRM and systems functionality
- Improve sales technology stack
- Support risk planning
- Drive execution of mitigation strategies
- Manage commercial risks proactively
Lead Forecasting & Pipeline Integrity
Own Performance Management
Lead Hiring & Talent Development
Manage Escalations
Drive OEM Performance
Partner with ASMs
Oversee Marketing
Liaise with IT
Execute Risk Mitigation
Background/ Experience:
- 10+ years of sales leadership experience
- Experience working within technical, industrial, manufacturing, or engineered solutions environments preferred
- Proven experience leading and managing distributed sales teams across multiple territories or regions
- Demonstrated success driving revenue growth, sales accountability, and operational performance within a scaling organization
- Strong background in sales operations, process development, forecasting, and resource management
- Experience collaborating cross-functionally with executive leadership, operations, marketing, and other teams
- Strong analytical, organizational, and communication skills with exceptional attention to detail
Join our team to innovate the future of water and wastewater. You’ll collaborate with coworkers who are the best and the brightest, challenge yourself on exciting work, and help build the best water and wastewater platform company in the U.S.
MISCOwater is an Equal Opportunity Employer - race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by applicable law.
Similar Jobs
Automotive • Retail • Transportation • Hospitality
Lead and optimize new and used vehicle sales, manage Sales Managers and desk operations, enforce CRM discipline, drive inventory strategy and sales process execution, collaborate with F&I and Fixed Ops, and partner with the GM on forecasting, staffing, and growth to meet volume and gross targets.
Healthtech • Telehealth
Responsible for developing sales plans, forecasting sales, maintaining customer relationships, and ensuring satisfaction post-sale with the General Imaging Ultrasound products.
Top Skills:
Diagnostic ImagingMS OfficeRadiologyUltrasound
Aerospace • Information Technology • Software • Cybersecurity • Design • Defense • Manufacturing
Develop, test, and maintain airplane performance databases and automation tools for Boeing commercial models. Perform takeoff, landing, and enroute performance analysis using SCAP and Enroute software, translate customer requests into database requirements, design and execute test plans, support airline customers on flight-planning data, and champion process and tool improvements.
Top Skills:
C#EnrouteFortranPythonScapSource Control
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
