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Crunchyroll

Director, Internal Communications

Posted Yesterday
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Hybrid
Los Angeles, CA, USA
170K-200K Annually
Expert/Leader
Hybrid
Los Angeles, CA, USA
170K-200K Annually
Expert/Leader
Lead global internal communications strategy, storytelling, and multi-channel content to drive employee engagement and culture. Advise senior leaders, manage a team, run executive communications and internal campaigns, use data to measure impact, improve processes, and leverage technology and vendors to scale programs.
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About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the Role

We're looking for a Director, Internal Communications to serve as a key leader within the Global Communications team, responsible for driving content and storytelling strategies that inform, engage, and connect Crunchyroll employees worldwide. Reporting to the Vice President, Internal Communications, you will play a critical role in strengthening Crunchyroll’s culture, employee engagement, and brand reputation across the organization, bringing education, engagement, and joy to internal content, events, and programs.

As a trusted partner and advisor to Communications leadership in the U.S. and around the world, you are a natural coach and counselor to colleagues at every level. You will create and implement frameworks that optimize how we partner across the business, leverage data and insights to inform strategy and continuous improvement, and ensure internal communications are globally relevant, inclusive, and impactful.

We're looking for a strategic communications leader with a passion for storytelling, a strong data-driven mindset, and a track record of building high-impact internal communications programs in global organizations.

Core Responsibilities
  • Lead Crunchyroll's internal communications strategy across executive communications, employee communications, content, events, and engagement programs
  • Define and oversee multi-channel content and editorial strategies that drive awareness, understanding, and connection across the organization
  • Lead storytelling strategy, identifying and developing compelling narratives that highlight Crunchyroll's people, culture, business priorities, and impact
  • Guide and develop a team of communicators and content creators, ensuring consistent voice, quality, and message alignment across channels
  • Partner with senior leaders and stakeholders to develop communications strategies that support business objectives, organizational priorities, and company culture
  • Lead executive communications initiatives, including executive visibility programs, leadership messaging, All-Staff meetings, and information cascade strategies
  • Oversee internal campaigns and engagement initiatives, partnering cross-functionally to drive employee awareness, participation, and connection
  • Leverage data, insights, and employee feedback to measure impact, optimize performance, and continuously improve communications strategies
  • Establish and evolve internal communications processes, frameworks, and ways of working to improve efficiency, consistency, and scalability
  • Champion the use of technology, tools, and AI to enhance communications effectiveness and employee experience
  • Manage external vendors and agency partners as needed to support communications initiatives and events
About You
  • 12+ years of experience in corporate or internal communications, employee engagement, public relations, or related fields within global, matrixed organizations, including 5+ years dedicated to internal communications
  • Proven track record leading internal communications strategies, executive communications, employee engagement programs, complex events, and multi-channel content production
  • Strong leadership and influencing skills, with experience building cross-functional partnerships, advising senior executives, and leading high-performing teams
  • Strong storytelling, editorial, and executive communications skills, with experience developing narratives that connect employees to business priorities, culture, and brand
  • Data-driven mindset with experience using analytics, employee feedback, and insights to inform strategy, measure impact, and drive continuous improvement
  • Exceptional organizational, project management, and stakeholder management skills, with the ability to lead multiple high-impact initiatives in fast-paced, global environments
  • Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field, or equivalent practical experience
  • Willingness to travel domestically and internationally as needed
  • Passion for anime, pop culture, and the entertainment industry, along with familiarity with Japanese culture, is a strong plus
About the Team

The Crunchyroll Global Communications team is a nimble group of publicists and communications professionals who love talking about anime, our brand, and the broader streaming entertainment industry. The Internal Communications team is a hands-on team in which everyone has a hand in ideating, writing and executing. We’re storytellers and we connect our passionate fans - including employees - to the content they love through thoughtful content, programming and press around our fan-centric touchpoints (SVOD, theatrical, events, games, merchandise, and more).

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid 

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - Los Angeles, CA
$170,000$200,000 USD
About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Kaizen. We have a growth mindset committed to constant forward progress.
  • Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

Crunchyroll Los Angeles, California, USA Office

5750 Wilshire Blvd, Los Angeles, CA, United States

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