Leads national and multi-market media sales revenue growth, owns budgets and forecasts, expands accounts, generates new business, and develops integrated campaigns across television, digital, CTV/OTT, sports, sponsorships, and network platforms. Builds relationships with national advertisers and agencies, advises clients, represents the company in the marketplace, and collaborates with local sales, sports, digital, research, marketing, and operations teams.
Location: Flexible
Reports to: SVP, Nexstar Group Sales
Salary Range: $175k - $275k
Position Overview
Nexstar Media Group is seeking a results-driven Director of Sales to drive national and multi-market revenue growth across Nexstar Group Sales. This role is accountable for achieving budget, expanding existing accounts, and generating new revenue by leveraging Nexstar’s unmatched local footprint, Total Audience solutions, sports, tentpole events, network, and digital platforms.
This is a high-impact leadership role for a proven sales executive who thrives in a performance culture, builds strong client and agency relationships, and consistently turns strategy into revenue.
Key Responsibilities
Revenue & Budget Ownership
- Own and achieve assigned revenue budget across Group Sales accounts and initiatives
- Drive consistent pacing, forecasting accuracy, and disciplined pipeline management
- Identify and close new revenue opportunities to offset market softness and protect budget delivery
New Business & Revenue Expansion
- Generate net-new revenue through new client acquisition, vertical expansion, and innovative cross-platform solutions
- Develop and sell integrated campaigns across linear TV, digital, CTV/OTT, sports, and sponsorships
- Proactively bring new ideas, products, and tentpole opportunities to clients and agencies
- Partner closely with local market GMs, GSMs, and station sales teams to maximize local inventory and execution
Client & Agency Leadership
- Build senior-level relationships with national advertisers and agency decision-makers
- Serve as a trusted advisor, helping clients solve business challenges through Nexstar’s Total Audience solutions and scale
- Represent Nexstar as a thought leader in the marketplace
Cross-Functional Collaboration
- Work closely with sports, digital, research, marketing, and operations teams to execute revenue strategies
- Support major tentpole projects, sports franchises, and network-wide initiatives
Qualifications
- 10+ years of successful media sales experience
- Demonstrated track record of hitting and exceeding revenue budgets
- Proven ability to generate new business and incremental revenue
- Strong leadership experience managing and motivating sales teams
- Deep understanding of local and national media, digital, CTV/OTT, and sports sponsorships
- Exceptional presentation, negotiation, and relationship-building skills
- Data-driven mindset with strong forecasting and CRM discipline
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