Director of Acquisition

What you'd do at Our Place

Apply a data driven, strategically iterative approach to optimizing and continuing to scale a multi-million dollar digital and traditional portfolio with a focus on acquiring new customers while achieving revenue and efficiency goals (e.g. CPO, ROAS, CAC)

Define the end-to-end strategy for key digital channels like Facebook and Google, as well as our rapidly growing offline media portfolio including, but not limited to, Linear TV, Streaming/OTT, and Podcasts

Partner closely with our Creative team to evolve the ad creative strategy, visualize concepts and plan and execute experiments a creative learning agenda

Architect and execute a rigorous testing agenda to prove out channel level incrementality in addition to testing to inform tactical structural and targeting approaches

Build, lead, and mentor a high performing full time and contractor team to foster positive collaboration and excellent results

Communicate insights with the broader organization, including but not limited to Marketing, Creative, Finance, CX, and Product

Consistently approach tasks and questions analytically to tactfully identify solutions and inform business decisions

Design processes, tech stacks, and reporting loops to facilitate  scalable and organized marketing ecosystems 

Who you are

Minimum of 5 years of performance marketing experience across Digital and Offline channels, and have a strong working knowledge across Paid Social, Programmatic, and Search Marketing (SEM), as well as Podcast and Broadcast / Streaming TV

A track record of successfully deploying a sizable ($50M+) acquisition budget to drive revenue and customer acquisition at scale, preferably in multiple global markets

Extensive hands-on experience managing individual digital performance channels end-to-end, with deep expertise in Paid Social, Programmatic, and/or SEM

Analytical and quantitative problem-solving abilities, including both technical skills (you likely comfortable in Excel and/or SQL), as well as consultative (you are effective at quickly scoping and structuring problems to be solved)

High tolerance for ambiguity and bias for action as you respond to new information

Entrepreneurial and global ownership mindset, with proven ability to influence and build advocacy for ideas at all levels of the organization

Demonstrated people leadership skills, with prior experience hiring, coaching, and developing a team of channel managers

Excellent communication, organization, and time-management skills

A positive, “impatient optimist” perspective that keeps the team moving forward

Passion for understanding consumer behavior and creating outstanding customer experiences in line with a mission-driven brand

What we offer at Our Place

Competitive pay and real-deal equity — we want you to have a slice of what we’re building together

A chance to share in our wins — all full-time team members are eligible for our discretionary annual bonus plan

Benefits that actually benefit — top-tier medical, dental, and vision to keep you feeling your best

Plenty of time off — generous PTO, and synchronized time off (we all log off together so you can actually rest)

We invest in you — $500 a year for learning & development, plus an optional 401k plan so future you is covered

All the kitchen treats — team member discount, an annual our place gift card, and of course, lots of our place goodies for your home

A workspace worth leaving your house for — a beautiful office with a creative studio, multiple kitchens, and plenty of room for big ideas

Tuesday lunches — catered meals so you can catch up with your teammates over something delicious

A culture of connection — team events, activities, and an annual company retreat because we like hanging out together

A team full of kind, thoughtful humans who actually care — because the people make this place