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MediaNews Group

Digital Account Strategist

Posted 6 Days Ago
Be an Early Applicant
Hybrid
Anaheim, CA
75K-85K Annually
Junior
Hybrid
Anaheim, CA
75K-85K Annually
Junior
The Digital Account Strategist drives new business revenue, manages advertising accounts, analyzes digital marketing efforts, and provides excellent client service.
The summary above was generated by AI

Summary:

Southern California News Group is seeking a Digital, Account Strategist to join our team! The Digital, Account Strategist is responsible for driving new business revenue for our in-house creative and content marketing division called Skyline Studio. Providing a high-level of client service support & relationship with partners. 

This is a remote role (San Diego, Orange County, or Los Angeles residents only; on-site presence required for sales meetings and client events).

What you will do:

  • Source digital media, creative services, experiential, and influencer marketing revenue opportunities

  • Prospect for new clients and support existing clients with performance reports and recaps on a as needed basis

  • Provide profitable advertising solutions, strategies and recommendations to clients

  • Build effective proposals, assist or lead sales pitch and presentations

  • Interpret and analyze digital marketing efforts during the pre-sale process, compile data to help the close of the business

  • Manage the day-to-day execution of large/major ongoing advertising accounts and campaigns to meet client’s objectives

  • Monitor campaign effectiveness and make recommendations to customers that result in effective advertiser solutions

  • Liaise with content, creative services, sales, and analytics regarding planning and prioritizing to assist in execution of the campaigns

  • Cultivate positive professional relationships with clients, vendors and internal teams

  • Be part of the sales and digital operations process, and assist in sales and customer service efforts; providing excellent sales, service, and marketing support is critical to our digital competitive position

  • Oversee day to day operations in the department including campaign trafficking, delivery, optimization, inventory forecasting, analysis, and reporting to all supporting internal and external customers

What you will bring:

  • Excellent customer communication skills, consultative selling skills preferred

  • Event planning experience preferred

  • Strong organization skills and the ability to meet deadlines

  • Can embrace change, take initiative and work well in a collaborative, learning work environment

  • Detail oriented, ability to organize, plan, prioritize and re-prioritize workload effectively

  • Takes initiative to collaborate with the team to contribute to revenue retention and growth, and enjoys working in a fast-paced team environment

  • Understands the short and long term customer/consumer needs to assist with new business generation and customer retention

  • High degree of accuracy is required in all aspects of the job

Benefits and Compensation:

The salary range is $75,000 - $85,000. This position is eligible for incentive compensation (commission), cell phone, and mileage reimbursement. Pay is based on several factors including but not limited to geographic location, education, work experience, time in role, certifications, etc. In addition to your salary, the Company offers eligible employees a variety of benefits including medical, dental, life and disability insurance, 401k, as well as paid time off and select paid holidays (all benefits are based on eligibility). Please click the following link for more detailed information: http://www.mybensite.com/mng

Who we are:
 

In 2016, the Southern California News Group (SCNG) rapidly became a major U.S. news organization bringing together prominent publications like the Orange County Register and Riverside Press-Enterprise under the MediaNews Group umbrella. SCNG has become the largest news content provider in the five-county Los Angeles metropolitan area, boasting a leading circulation nationwide with 11 daily newspapers and over a dozen community weeklies. Our mission is to connect communities by providing readers with top-notch local news coverage and offering advertisers unparalleled access to a diverse and engaged audience. No matter the distribution vehicle - newspaper, magazine, mobile, online - SCNG's in-depth reporting on local news, politics, sports, and entertainment attracts a highly desirable audience of over 8.1 million adults weekly. This makes SCNG the leading local news provider and an indispensable marketing solution for Southern California advertisers.

“3x Built In Best Places to Work Winner - 2023, 2024 & 2025”

EEO Statement:

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

How To Apply:

  • Please submit an online application along with your resume for this position here https://myworkdaycenter.wd5.myworkdayjobs.com/MNG/job/Anaheim-California/Digital-Account-Strategist_R2540

Closing Date:

  • Continuous recruitment until the position is filled

Conditions of Employment: 

  • A full pre-employment background check, and MVR will be conducted as part of the selection process. Must be willing to submit and pass the necessary required checks

  • Must possess and maintain a valid driver’s license and have reliable transportation

  • This position entails occasional in-person training sessions and/or meetings. The employee will be responsible for transporting themselves to the site

#LI-DS1

Top Skills

Advertising Solutions
Content Marketing
Creative Services
Digital Media

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