Creative Strategy Lead
Snapchat is the camera used by millions of people every day to Snap with family, watch Stories from friends, see events from around the world, and explore expertly curated content from top publishers. In short, we are a passionate team working hard to build the best platform in the world for communication and storytelling.
We’re looking for a Creative Strategy Lead to join Team Snapchat! As a Creative Strategy Lead, the successful candidate will be a natural creative leader acting as a catalyst to unlock revenue through creative ideas and strategies. Creative Strategy leadership will look to the CS Lead to act as owners of their vertical’s creative business, finding proactive custom and scaled strategies to drive growth, while maximizing team impact. Day-to-day, you will work with the Snapchat Sales team, key brand partners, and their agencies to create and implement best-in-class creative advertising campaigns on Snapchat, while also managing other members of the Creative Strategy team to deliver great work. A CS Lead acts as the creative engine pushing the work of a verticalized Creative Strategy team to new heights.
What you’ll do:
Lead, manage, and develop a team of creative strategists
Ideate, create, and deliver world class advertising campaigns while also acting as an expert within your vertical/market
Communicate with senior partners across brand and agency to understand their business goals
Provide guidance and direction to creative strategists as they develop ideas, strategies, and associated presentation materials, while directly managing the creative strategy for 1 or more priority accounts
Work with Sales leadership to develop and implement long-term brand strategy against business objectives
Collaborate with cross-functional team leads to drive vertical solutions
Partner with regional creative strategy leads to implement processes and support career development of team members
Represent your vertical or market at large client/agency industry events when necessary
Knowledge, Skills & Abilities:
Strong executive presence, comfort leading senior stakeholders
Proven thought leadership in your field
Experience using data and insights to unlock creative thinking
Keen understanding of how brands fit into Snapchat’s overall business
Ability to work with clients to understand their business priorities
Unparalleled presentation skills
Track record of developing outstanding creative advertising for mobile
Track record of managing people in a high growth environment
Minimum qualifications:
BA in Marketing, communications, business management, a related area of study or equivalent experience
8+ years of experience in brand marketing/advertising or another related field
1-2+ year(s) of previous team management experience
4+ Years of Experience in Apps, eCommerce or performance marketing
Preferred qualifications:
Expertise within dedicated industry verticals of travel, fintech, direct to consumer and health
A passion for innovation and experience in unlocking revenue in growth focused clients
Understanding of creating global strategies, and executing with local relevancy
Deep understanding of brand marketing and how to build brilliant strategies to solve for business needs
Experience in developing and empowering team members to deliver outstanding creative executions
Excellent presentation and communications skills
A history presenting keynote seminar’s to large external audiences
Ability to command a room and succinctly articulating thought-leading advertising solutions
Proven ability to juggle multiple projects at once and to inspire others by example
Experience working in Google suite of products (Google Slides, Sheets, Docs, etc.), Adobe suite, and Keynote
Passion for Snapchat!
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at [email protected].