Zwift
We’re on a mission to make more people, more active, more often.
Long Beach, CA
Remote

Acquisition & Onboarding Insights Analyst

| Greater LA Area | Remote
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Seniority Level: Mid-Senior

Location: Long Beach, CA or US Remote

About the role and about You:

As the Acquisition and Onboarding Insights Analyst you will become an expert in the early stages of the prospect and customer lifecycle and will partner with cross-functional teams to build a customer-centric culture. You will marry insights from multiple data sources to gain a deep understanding of the needs of different customer groups, leveraging these insights to develop programs to successfully acquire, onboard, and engage customers. You will be proud to be a customer champion and have an insatiable curiosity to understand the needs of customers and how best to help them. If this is you, and the thought of working for a company that blends fitness with the fun of video games sounds amazing, then please apply straight away.

What you’ll do:

  • Collaborate with product, marketing, and cross-functional teams to build and manage an analytics roadmap, covering the acquisition and onboarding stages of the customer lifecycle
  • Leverage deep understanding of the business area you support, and its products and plans, to act as an analytics translator and trusted advisor, and to proactively identify opportunities for growth
  • Combine qualitative and quantitative customer data from multiple sources to derive insights about the end-to-end customer journey, and use these to surface opportunities to test new product and marketing experiences
  • Advise business partners on A/B test design and conduct statistical analysis of experiments, including primary and secondary metrics and insights into the reasons for test performance
  • Partner with engineering teams to understand ETL processes and data collection. Help streamline data operations and drive data governance
  • Establish KPIs, frameworks, and analyses to track the acquisition and onboarding stages of the customer journey, and provide insights into the drivers of performance
  • Develop new datasets, tools, and reports to connect customer data from across the organization into a single source of truth

What we’re looking for: 

  • 3+ years of experience in product or customer analytics for a digital-first subscription business or marketing/advertising agency required
  • Experience with synthesizing large scale data sets to generate insights and recommendations
  • Demonstrated problem-solving skills and experience in structuring business problems into an analytics plan
  • Confident communication skills, with the ability to construct compelling stories and to clearly articulate them to a wide range of audiences
  • Skilled in the use of Excel, SQL, R, Periscope, and data visualization tools such as Amplitude, or Tableau
  • Strong statistical skills with experience in A/B testing methods, analysis, and tools (such as Optimizely)

Bonus points: 

  • Familiarity with marrying primary research and behavioral analytics to explain the what and why of customer actions
  • Passion for cycling, running, triathlons and/or experienced Zwifter
  • Passion for video games

How to stand out among the rest:

Your resume/CV is enough to show off your skills, accomplishments, and experience. However, if you choose to include a cover letter introducing us to your awesome personality, we will read that too.

Values:

Of course, we are nothing without our values. Our values ground us. They ensure we run and build a company where people love to work, feel like they are welcomed, included, and belong.  Only then can they thrive and do their best work.  The values we strive to live every day are:

  • Make It Fun
  • Elevate Teammates
  • Cultivate Our Community
  • Always Level Up
  • One Zwift for All

We strongly believe that different backgrounds and ideas are a competitive advantage; we hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Zwift is proud to be an Equal Opportunity Employer. If you have a disability or special need that requires accommodation, please let us know by emailing [email protected]. 

Zwift, Inc. is an Equal Opportunity Employer.

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Where we are

Zwift is working from home to ensure the safety of our employees. We are hiring remotely. We have beautiful offices for when it's safe to collaborate.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • iosLanguages
    • androidLanguages
    • AngularJSFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • ReactFrameworks
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
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What are Zwift Perks + Benefits

Zwift Benefits Overview

Zwift has perks that align to the well-being of the each member of the team, from fitness industry perks and an in-home equipment allowance, to benefits and programs that support modern families and wellness.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave for the primary caretaker. Acme Co. also provides 12 weeks of leave for the secondary caretaker.
Flexible Work Schedule
Acme Co. provides employees with a flexible work schedule that includes Flexible start and end times.
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Our employees receive 40 hours per year of paid volunteer time.
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Relocation Assistance
Relocation assistance for qualifying job openings.
Fitness Subsidies
Reimbursement for qualifying fitness events (marathons, triathlons, etc), Zwift membership, and more!
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Online course subscriptions available
Customized development tracks

An Insider's view of Zwift

What projects are you most excited about?

I’m super excited about all the game integrated features we’ll be releasing to the website. The ability to see all the rides I’ve gone on, share them with friends, and give people ride ons!

Jason

Senior Software Engineer

How do your team's ideas influence the company's direction?

Captivating your audience requires creative technology, which pushes the envelope. With the reward comes risks, and at Zwift our QA team partners with the creatives and development teams to mitigate these risks while keeping the creative vision alive

Brittany

Director of QA

How do your team's ideas influence the company's direction?

Being a part of the People Experience team, I feel fortunate that the programs, tools and resources that we are building have a direct impact on each employee and their family. We are chasing a vision to create an inclusive, data-driven, supportive, winning culture that will enable our teams to do their best work and have fun while doing it.

Vanessa

Director, People Experience

Jobs at Zwift
24

All Jobs
All Jobs
Data + Analytics
Design + UX
Dev + Engineer
HR + Recruiting
Marketing
Operations
Product
Project Mgmt
Content
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Information Security Engineer

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Zwift is looking for a Senior or Principal System Architect for our Business Systems team.  In this role, you will be responsible for the backend architecture for our end-to-end Business Systems, including the technology that powers Ecommerce, supply chain, finance, ERP, and CRM.  Reporting directly to the VP of Engineering, you will be a key technical leader for Zwift’s future success by helping deliver a unified experience across hardware and software.

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Acquisition & Onboarding Insights Analyst

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As the Acquisition and Onboarding Insights Analyst you will become an expert in the early stages of the prospect and customer lifecycle and will partner with cross-functional teams to build a customer-centric culture. You will marry insights from multiple data sources to gain a deep understanding of the needs of different customer groups, leveraging these insights to develop programs to successfully acquire, onboard, and engage customers. You will be proud to be a customer champion and have an insatiable curiosity to understand the needs of customers and how best to help them. If this is you, and the thought of working for a company that blends fitness with the fun of video games sounds amazing, then please apply straight away.

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