Lead Editor, Healthcare Professionals
At GoodRx, we believe that all Americans should have access to convenient and affordable healthcare. As a nation, we spend about $3.5 trillion annually on our healthcare, but too many Americans struggle to get the care they need, and prices just keep rising. Our marketplaces for prescription medicines and telehealth have helped Americans save $30 billion since 2011. GoodRx is a public company; we're based in Santa Monica with additional offices around the country. We're a low-key and tight-knit group that likes to find new ways to fix big problems. If you share our belief that you can do well by doing good, let's talk.
We’re committed to growing and empowering a more inclusive community within our company and industry. That’s why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunities to excel.
With that said, research shows that women and other underrepresented groups apply only if they meet 100% of the criteria. GoodRx is committed to leveling the playing field, and we encourage women, people of color, and those in the LGBTQ+ communities to apply for positions even if they don’t necessarily check every box outlined in the job description. Please still get in touch – we’d love to connect and see if you could be good for the role!
GoodRx primarily offers consumer-facing tools and media. But physicians, pharmacists and other healthcare professionals are also routinely turning to us to more effectively serve their patients. To better address their needs, we provide editorial specifically for HCPs that offers them timely and useful insights and information.
This position will lead our editorial efforts for a healthcare professional audience. The primary responsibility of this position will be to build upon an existing team of freelancers (mostly HCPs) in order to produce at least 20 articles per month aimed at these readers. This position requires working cooperatively with our HCP marketing team, as well as coordinating closely with production staff to support our existing HCP and pharmacist newsletters.
You will also work with our video production and content marketing teams to ensure that our HCP content optimally addresses the needs of this community. In addition, this role will be responsible for helping to develop our HCP content strategy moving forward.
Healthcare professionals often use GoodRx to secure drug discounts for their patients, as well as to access our comprehensive drug information. We are working to further engage with HCPs--and the Lead Editor will be responsible for building out our editorial strategy to ensure that we are providing engaging, thought-provoking and useful content. Our team is also rapidly growing, so there could eventually be an opportunity for you to build out a full editorial team dedicated to HCPs. This role reports directly to the VP of Editorial.
Responsibilities:
- Engage directly and listen to healthcare providers to gather insights and commentary to inform and support editorial content
- Manage freelance writers, while ideating, developing, and editing blog content written by and for HCPs on non-clinical aspects of working in medicine
- Routinely pitch creative and appealing content ideas
- Take articles from initial inception through outlines, draft, and work with our copy and production desk to get to publication
- Routinely conduct interviews with high-profile HCPs to incorporate into content
- Write articles, as needed and as available
- Collaborate on content-specific projects shaped and inspired by our healthcare provider advisors and our professional organization partnerships
- Advance our HCP editorial strategy as our team grows and our content approach evolves
Skills & Qualifications:
- 5+ years in healthcare content, editorial or journalism roles, preferably at an HCP-facing publication or site
- Passion for investigating the needs of different audiences and shaping projects and programs to address what matters to them
- Experience in healthcare, health tech, or similar industries, and an understanding of what matters to healthcare providers
- Proficiency in optimizing for specific content distribution channels like newsletters, social media, and SEO
- Takes initiative and is self-directed, but also thrives in collaborative settings
- Excellent verbal and written communication abilities
- Strong organizational and multitasking skills
GoodRx is America's healthcare marketplace. The company offers the most comprehensive and accurate resource for affordable prescription medications in the U.S., gathering pricing information from thousands of pharmacies coast to coast, as well as a telehealth marketplace for online doctor visits and lab tests. Since 2011, Americans with and without health insurance have saved $30 billion using GoodRx and 20 million consumers visit goodrx.com each month to find discounts and information related to their healthcare. GoodRx is the #1 most downloaded medical app on the iOS and Android app stores. For more information, visit www.goodrx.com.