Content Specialist

Who We Are 

What We Do

Terakeet is the leading strategic partner for predictive and scalable online brand management programs for global brands. Using our proprietary technology and deep expertise, we convert insights into actions that solve the complex business challenges of the Fortune 500. Our award-winning approach connects brands with their audiences in moments that matter within both organic and generative search experiences — increasing brand affinity and driving efficient customer acquisition.

Where You Fit

The Digital Content Strategist produces and procures content for various online outlets to support customer deliverables. The Digital Content Strategist reports directly to the Digital Content Manager and indirectly to the Project Manager(s) of his/her/their respective customer team(s).

Reasonable accommodations may be made to enable individuals with disabilities to perform the following essential functions:

• Creates organic SEO–focused content strategies for brands and/or individuals in a variety of industries.
• Produces or procures content for various online outlets such as blogs, websites, and social media as needed to support customer deliverables.
• Creates topical recommendations, article outlines, and/or optimizes customer content to capitalize on content opportunities identified by performing keyword research, competitor analysis, content mapping, and other types of content analysis. 
• Analyzes content for consistency, accuracy, adherence to style and brand standards, and user experience implications.
• Revises, edits, and proofreads creative content as needed.
• Stays current on digital marketing best practices and techniques for creating effective and engaging web content.
  

The above description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice. 

How We Evaluate

• Three or more years of professional work experience in a related role.
• Bachelor’s degree in Marketing, Journalism, Communications, Public Relations or related field.
• Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and adhere to established brand voices.
• Previous experience in writing for the web.
• Natural curiosity, strong research skills and enthusiasm for learning about new topics.
• Familiarity with SEO and analytics reporting tools, to aid in content strategy and creation.
• Basic HTML coding ability and understanding of WordPress and other content management system (CMS) platforms.
• A deep understanding of how content can drive cross-channel business value.
• Strong critical thinking skills.
• Three or more years of professional work experience in a related role.
• Bachelor’s degree in Marketing, Journalism, Communications, Public Relations or related field.
• Excellent grammar, writing, copy-editing and communication skills, including the ability to adapt writing style to appeal to different audiences and adhere to established brand voices.
• Previous experience in writing for the web.
• Natural curiosity, strong research skills and enthusiasm for learning about new topics.
• Familiarity with SEO and analytics reporting tools, to aid in content strategy and creation.
• Basic HTML coding ability and understanding of WordPress and other content management system (CMS) platforms.
• A deep understanding of how content can drive cross-channel business value.
• Strong critical thinking skills.

Where We Hire

We are a remote-first organization hiring specifically within 60 miles of of Chicago, IL., Dallas, TX., Austin, TX., Charlotte, NC.,  Atlanta, GA., Phoenix, AZ., Minneapolis, MN., and Syracuse, NY to help create opportunities for connectivity and collaboration in-person as you see fit. Learn more about our hiring hubs on our Careers blog.

Pay Transparency

The salary range for this role is $55,000 to $84,000. *This salary range is based off of the market pay for all of the United States; Terakeet applies a multiplier to this range based upon the specific geographic location of a job candidate*

EEO Statement

Terakeet provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.