Lead branding and marketing activities to boost awareness, manage media relations, create content, and build online communities in a startup environment.
The Web 3 is arriving, bringing a new wave of change to the Internet. Matters Lab is committed to building a freer and fairer creator ecosystem in the Web 3 world: one that is in control of data and ownership while realizing the co-creation of content and reaping the rewards of digital assets.
Are you a savvy marketer who enjoys community building? Do you like working on digital campaigns and love the idea of building a new brand on the forefront of cutting-edge tech? Matters Lab is a massively popular web3 platform and we are growing. We are looking for a brand and marketing lead to join our team, where you will attract more followers into the world of web3 while making more friends here as the representative of Matters.
About the role
- Lead all branding &marketing activities to drive brand awareness and social media growth
- Build PR relationships for media coverage
- Lead the design and production of captivating content for content marketing, campaigns, and business development
- Bring a data-driven approach to content marketing, think up cool marketing campaign ideas, and execute
- Manage relationships with ecosystem projects and teams
- Build online communities and media matrix from the ground up
You may be a fit for this role if you have...
- At least 2 years Experience in a multimedia marketing role or related fields, with direct hands-on responsibility with a variety of content deliverables
- Demonstrated ability to develop and execute viral marketing campaign ideas
- Experience building and leading teams in a start-up environment
- A creative eye with experience in developing and evolving content and brand strategies
- Always on the lookout for synergies both in and outside the Matters ecosystem
- Native English speaker
- Self-driven and stress management ability. There is no micro-management at Matters. We believe that our teammates can drive themselves and help each other. A startup requires breaking through the barriers, which means challenges, growth, hard work, and stress. So we hope you are ready to meet the challenges and feel excited about them.
Bonus points if you…
- A passion for Web 3, blockchain, and creator economy, is a strong plus
- Experience in internet and crypto & blockchain companies is a plus
Matters Los Angeles, California, USA Office
Los Angeles, California, United States
Similar Jobs
Agency • Marketing Tech • Sales
Own Revit’s brand and growth marketing as its first marketer. Responsibilities include outbound email and LinkedIn campaigns, website and content leadership, social and newsletter growth, brand strategy, case studies, calling-channel tests, vendor coordination, and marketing KPI ownership. The role partners closely with Sales, Delivery, and leadership, with accountability for pipeline, revenue, and future marketing team development.
Top Skills:
AsanaBelkins PlatformLinkedIn
Fintech
Lead Brex’s integrated brand campaign roadmap from strategy and creative briefing through launch and analysis. Develop campaign narratives, coordinate media across paid social, OOH, CTV, digital video, sponsorships, and content partnerships, and collaborate with Product Marketing, Growth, Communications, and Design. Establish brand measurement frameworks, manage agencies and media vendors, and create repeatable playbooks that strengthen brand consistency, market authority, and commercial impact.
Top Skills:
Brand Lift StudiesConnected Tv (Ctv)Digital VideoOut-Of-Home (Ooh)Paid SocialPerformance Dashboards
Cloud • Information Technology
Leads brand partnership marketing strategy, sponsorship development, and end-to-end activation programs across live events and marketing initiatives. Oversees partner relationships, earned media, customer acquisition, go-to-market alignment, budgets, performance measurement, and ROI reporting. Collaborates cross-functionally with brand, creative, social, analytics, communications, and agency teams while coaching a team and presenting recommendations to senior leadership.
What you need to know about the Los Angeles Tech Scene
Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Snap, Netflix, SpaceX, Disney, Google
- Key Industries: Artificial intelligence, adtech, media, software, game development
- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering
