Teams at Sonic Automotive

Respond to internet vehicle inquiries, enter and manage leads in CRM, generate sales appointments, conduct phone surveys, use lead management tools, produce reports, and provide excellent customer service.

Contact previous lease and loan customers via phone, email, and text to drive retention and repeat purchases. Follow dealership loyalty processes, manage CRM and finance platforms, present end-of-term solutions and payment options, schedule inspections/test drives, track contacts and report outcomes to meet retention and financial goals.

Engage customers to assess needs, present vehicles and options, conduct test drives, explain financing, follow up on leads via phone/email/CRM, build relationships for repeat business and referrals, and meet monthly sales targets while staying current on inventory and promotions.