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Healthtech • Hospitality
Directs sales and marketing for a new senior living community, managing occupancy development, lead generation, advertising, referrals, events, budgets, CRM records, and sales performance. Leads hiring, training, coaching, evaluation, compensation, and employee relations for the marketing and sales team. Builds community relationships, maintains brand and regulatory standards, coordinates with leadership and development teams, and ensures prospect follow-up and sales goals are achieved.
