Jobs at Red Bull

Leads trade marketing for Red Bull’s On Premise channel by developing brand assets, campaigns, marketing programs, communication tools, and field resources. Collaborates with Marketing, Sales, Operations, Product, agencies, and vendors to execute strategic initiatives. Manages brand consistency, budgets, annual planning, vendor performance, process improvements, and internal knowledge-sharing platforms.

Leads creator marketing initiatives from discovery through campaign delivery, managing creator relationships, integrated project plans, events, activations, cross-functional stakeholders, budgets, timelines, legal requirements, and performance measurement. Identifies and evaluates creators, matches talent to opportunities, coordinates agencies and internal teams, removes project roadblocks, and applies campaign insights to improve future programs.

Leads procurement strategy and supplier management for culture marketing, on-premise marketing, and media categories. Responsibilities include sourcing, negotiations, supplier performance, cost savings, contract lifecycle management, spend analysis, and cross-functional stakeholder alignment. The role requires expertise in experiential marketing, live event production, agency pricing models, procurement processes, and supply chain metrics.

Manages end-to-end recruitment for up to 30+ requisitions, including sourcing, interviewing, evaluation, stakeholder advising, talent pipeline development, and hiring strategy. Partners with hiring managers and talent teams, analyzes recruiting metrics, improves recruitment processes and tools, supports employer branding and diversity initiatives, and delivers strong candidate and hiring manager experiences.

Own the vision, roadmap, quality, and delivery of Red Bull’s cross-platform video player and SDKs across mobile, web, connected TV, and game consoles. Lead the Player Squad, prioritize playback and advertising capabilities, manage streaming and ad technology vendors, and coordinate engineering, encoding, advertising, product, and tenant teams. Oversee HLS/DASH playback, DRM, ad insertion, quality metrics, testing, accessibility, incident response, and live-event readiness while driving product strategy and stakeholder alignment.

Training role supporting sales initiatives, covering Account Sales Manager routes, maintaining customer relationships, and executing in-store sales and merchandising standards. Responsibilities include preparing daily sales tools, communicating priorities, meeting KPIs for sales, pricing, displays, distributions, and new accounts, conducting audits, building displays, and merchandising products. Successful trainees may interview for Account Sales Manager positions after certification.

Leads temporary point-of-sale procurement, including category strategy, sourcing, RFPs, negotiations, supplier relationship management, contracts, and performance improvement. Oversees POS structural design, materials, product quality, sustainability, and supply-chain optimization. Partners with Trade Marketing, Finance, Supply Chain, Risk Management, and Sales to deliver high-quality, cost-effective, on-brand displays while managing timelines, budgets, risks, and business continuity.

Leads North American talent planning and analytics, including workforce and talent cost planning, headcount modeling, data quality, HR analytics, and data product adoption. Partners with Finance, Talent, Systems, and global HR Analytics teams to deliver actionable insights and improve planning processes. Manages two direct reports and develops regional analytics capabilities, tools, and practices.

Manages Red Bull North America's on-premise trade event strategy and execution, including event schedules, budgets, contracts, booth layouts, vendors, agencies, toolkits, logistics, and brand standards. Collaborates with commercial, trade marketing, brand, account, and external stakeholders to deliver premium trade shows. Researches industry trends and competitors, develops recommendations, supports field execution, and manages timelines, budgets, and supplier relationships.

Develops and optimizes integrated paid media campaigns across digital, programmatic, TV, social, search, and OOH channels. Manages media agencies, budgets, billing, campaign performance, optimization, data-driven targeting, and compliance with advertising privacy requirements. Partners with internal teams and media platforms, evaluates emerging technologies, translates insights into recommendations, and provides media training and thought leadership.

Manages HRIS talent data transactions, corrections, terminations, organizational changes, audits, reconciliations, and system integrations across North American entities. Troubleshoots data quality issues, performs root cause analysis, supports reporting and workforce initiatives, documents processes, trains users, and drives process improvements. Partners with Talent, Payroll, Finance, Legal, and senior stakeholders while maintaining data accuracy, confidentiality, and compliance.

Develop and execute brand communications strategies for product launches, occasion campaigns, and consumer activations. Manage cohesive messaging across earned, managed, and owned channels; cultivate media relationships; pitch stories; and secure coverage. Coordinate with media, content, sports, culture, and cross-functional teams to strengthen brand engagement. Track campaign performance, produce reports and presentations, maintain communications calendars, and support optimization of national campaigns.

Provides executive and departmental administrative support, including calendar and travel management, meeting coordination, presentations, communications, reporting, event planning, budgeting, onboarding, and records management. Supports strategic planning through KPI tracking, scorecards, financial and data analysis, process documentation, workflow improvements, and project milestone tracking. Partners with distribution leaders and cross-functional stakeholders to improve business planning, manage deliverables, and ensure projects are completed effectively.

Leads Red Bull North America’s US owned media channels, social platforms, Red Bull TV, programming, distribution, and media insights functions. Develops audience growth and engagement strategies, establishes performance metrics, oversees analytics and commercial performance, drives media innovation, and educates marketing teams on evolving media consumption. Builds strategic partnerships, manages budgets, develops high-performing teams, and guides content distribution across digital, social, broadcast, FAST, and emerging platforms.

Supports FP&A, forecasting, annual planning, month-end analysis, variance explanations, and financial reporting for the Grocery channel. Manages trade investment forecasts, accruals, pricing analysis, customer profitability, and scenario modeling. Partners with Sales and cross-functional stakeholders to guide commercial decisions, presents business reviews, and improves financial tools, controls, reporting, data quality, and process efficiency.

Training role supporting sales initiatives, covering Account Sales Manager routes, maintaining customer relationships, and executing merchandising and brand standards across retail accounts. Responsibilities include daily preparation, in-store execution, audits, display building, pricing, distribution, new account development, and meeting sales and merchandising KPIs. The role requires safe, professional customer service, product handling, and collaboration with sales and operations teams.

Manages regional sales and key account performance for assigned retail chains, including volume, distribution, pricing, promotions, merchandising, budgets, and ROI. Builds relationships with regional decision-makers and distributor partners, conducts business reviews, analyzes sales and promotional data, develops customer solutions, and executes Red Bull strategies. Requires strong negotiation, communication, analytical, planning, and presentation skills.

Leads Red Bull’s category management, shopper insights, space planning, assortment, and category strategy functions. Develops long-term category plans, analyzes complex consumer and sales data, guides annual business planning, strengthens retailer partnerships, and drives distribution, pricing, promotion, merchandising, and category growth. Oversees insights vendors, data platforms, planogram tools, and international space-planning training while developing high-performing teams and thought leadership across beverage categories.

Leads Red Bull’s gaming player marketing program, including scouting, recruiting, negotiating, onboarding, and managing relationships with professional gamers, esports organizations, and content creators. Develops talent and partnership strategies, oversees roster performance, and creates player activations. Manages complex gaming projects from concept through execution, including budgets, timelines, partners, cross-functional collaboration, events, content opportunities, and alignment with broader brand and marketing objectives.

Leads strategic brand partnership development across North America, driving revenue through co-branded content, events, social campaigns, and experiential programs. Manages partner accounts, negotiations, business cases, marketing plans, production budgets, P&Ls, and cross-functional execution. Builds relationships with senior brand decision-makers, identifies new revenue opportunities, analyzes financial performance, and oversees partnerships from development through renewal.