Teams at Nike

Leads Jordan Brand’s North America and Los Angeles cohort marketing strategy, developing seasonal and daily full-funnel, multi-channel activations focused on engagement, membership acquisition, retention, and reengagement. Partners with creative, media, data science, insights, planning, and brand teams to optimize storytelling, conduct consumer testing, establish measurement plans, and use analytics to drive growth and lifetime value.

Leads Nike North America art direction and visual identity across campaigns, photography, film, digital, social, retail, and experiential work. Directs multidisciplinary creative teams, develops visual systems, presents concepts to senior leadership, manages external creative partners, and coaches designers. Ensures creative work is culturally relevant, innovative, high quality, on brand, and delivered on schedule and budget.

Leads art direction and brand design for Nike North America across campaigns, photography, film, digital, social, retail, and experiential media. Develops visual systems, concepts, and project guidelines; manages external creative partners; collaborates with senior and cross-functional teams; presents creative to leadership; ensures culturally relevant, high-quality execution; and coaches emerging designers.