Teams at Mode Mobile

Lead creative strategy for a vertical of consumer apps, turning performance data into scalable briefs, scripts, and concepts. Partner with UA managers and creative leadership, direct production teams and contractors, use AI tools to accelerate output, track creative performance, and iterate to improve paid social/video ad results.

Lead NGL growth and monetization by owning funnels and lifecycle metrics end-to-end. Define strategy and roadmap, write detailed PRDs, run high-velocity A/B tests, partner with Monetization, Paid UA, Engineering, Design, and Data, and analyze qualitative and quantitative results to drive DAU, signups, retention, and revenue.

Manage ad trafficking, campaign setup, and email marketing across display, social, and email channels. Coordinate creatives, monitor performance, troubleshoot tracking, ensure compliance, and maintain partner relationships while optimizing campaigns and reporting insights.