Jobs at Los Angeles Lakers

Leads digital and performance marketing strategy, execution, optimization, and team management across paid social, email, websites, mobile apps, CRM, data collection, sponsorships, and analytics. Oversees campaign calendars, digital content, platform vendors, quality assurance, reporting, privacy compliance, and fan engagement initiatives. Manages WordPress, Eloqua, mobile app, and social marketing programs while driving revenue, conversion, operational efficiency, and premium digital experiences.

Develop predictive models and metrics supporting player evaluation, roster construction, player development, and in-game strategy. Responsibilities include exploratory analysis, model validation and deployment, large-scale data processing, research integration, vendor data evaluation, and translating analytical results into basketball recommendations. The role collaborates with software development and data engineering teams to build applications and maintain production solutions.

Supports digital marketing execution across email, websites, mobile apps, and CRM platforms. Responsibilities include building and testing email campaigns, updating website and app content, managing WordPress pages, coordinating with vendors, conducting quality assurance, collecting and analyzing performance data, and preparing reports. The role also supports digital promotions, fan engagement initiatives, and campaign optimization in a fast-paced sports marketing environment.

Creates and delivers branded visual assets across digital, print, social media, presentations, sponsorship mockups, and marketing campaigns. Applies Lakers brand guidelines, develops visual concepts, edits and retouches photos, supports motion graphics, and collaborates with marketing and cross-functional teams. Manages multiple projects, incorporates feedback, maintains quality and consistency, and delivers assets within deadlines. The role is office-based in El Segundo with work at Crypto.com Arena and occasional evenings, weekends, holidays, and travel.

Coordinates activation and servicing for partnership accounts, ensuring contractual deliverables are executed across media, signage, digital, social, promotions, community initiatives, tickets, and hospitality. Builds partner relationships, develops activation plans, tracks deadlines, prepares performance recaps, supports strategic partnerships and renewals, researches market trends, and contributes to operational improvements. Requires event availability, strong organization, communication, project management, and marketing skills.

Supports day-to-day accounting operations, month-end and year-end close, consolidated financial reporting, revenue and payroll accounting, treasury, tax and league compliance. Maintains general ledger integrity, internal controls, and audit processes across the Lakers organization, facilities, team, and foundation. Prepares NBA financial submissions, monitors credit covenants, supervises accounting staff, and develops repeatable reporting processes while partnering with legal and cross-functional leaders.

Develops data-driven sponsorship proposals, case studies, presentations, and partnership strategies for the Los Angeles Lakers. Researches markets, prospects, consumer behavior, sponsorship trends, and competitive intelligence to identify revenue opportunities. Collaborates cross-functionally with sales, activation, marketing, social, community, and creative teams. Analyzes sponsorship valuation, media exposure, fan data, inventory performance, and partnership results while managing CRM records and presenting recommendations to internal stakeholders.

Provides strategic and technical leadership for enterprise data systems, cloud data platforms, software engineering, applications, infrastructure, governance, security, and product innovation. Oversees architecture, data pipelines, integrations, engineering standards, reliability, quality, technology planning, vendors, budgets, and cloud spend. Leads multidisciplinary engineering, product, design, and platform teams while enabling basketball operations, analytics, medical, performance, and business functions.

Owns business intelligence and reporting for ticketing and other business verticals. Builds Tableau and Power BI dashboards, automates reporting, defines performance metrics, analyzes business questions, validates data quality, and translates findings into actionable recommendations. Supports revenue budgeting, forecasting, and experiment analysis while partnering with technical and non-technical stakeholders across the organization.