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Liftoff

HQ
Redwood
Total Offices: 3
660 Total Employees
Year Founded: 2012
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Liftoff Leadership & Management

Updated on September 05, 2026

Liftoff Employee Perspectives

Jessica Dudley has spent over a decade turning ad tech operations into measurable results 📈, and AdExchanger just named her one of 2026's Top Women in Media & Ad Tech. 👏🤩

As VP of Analytics & Ops at Liftoff Mobile, Jessica leads Tech Services and the Performance Experimentation Program, the framework that turns customer needs into validated, scaled capabilities within Cortex. Under her leadership, Tech Services is scaling targeting and pacing solutions across dozens of advertisers, with more on the way.

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From the article: Top Women in Media & Ad Tech

Liftoff Employee Reviews

I think about collaboration as sharing & aligning goals, which creates business alignment. Setting clear goals & direction fosters collaboration toward a common effort, & understanding each other's priorities helps in achieving this win-win scenario. Ultimately, I believe transparency builds mutual trust, enabling us to achieve more as a company.

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Darryl, Head of APAC
Darryl, Head of APAC

What People Are Saying About Liftoff

  • Strategic Vision & Planning: Leadership frames a consistent north star to unify user acquisition and monetization under an AI-driven platform, with Cortex positioned as the decisioning core across the suite. Brand moves (liftoff.ai), repeated Cortex launches/updates, and board additions aligned to scale reinforce a long-term plan.
  • Open & Transparent Communication: Public communications explain adaptations to privacy and platform changes (ATT/SKAdNetwork) and maintain a steady narrative across the site, product posts, press releases, and investor updates. Regular cross-regional meetings and visible leadership bios provide clarity on roles and priorities.
  • Collaborative & Aligned Leadership: Messaging since the Liftoff–Vungle merger emphasizes a single, integrated performance marketing and monetization stack rather than separate businesses. Internal and external materials highlight cross-department collaboration and training (e.g., Liftoff Live) to drive alignment.

Liftoff's Benefits

Defined values and mission statements

Engineering team utilizes pair programming

Hosts in-person all-hands meetings

Liftoff hosts regional meetings called Liftoff Live designed for team and cross departmental collaboration and trainings. As a global company, we have one in each region, Americas, EMEA and APAC.

Implements team-based strategic planning

Open office floor plan to encourage communication and collaboration