Teams at Fanduel

Analyze integrated media channel performance across OTT, programmatic, and other channels to guide marketing investments. Manage data, experimentation, learning agendas, automated reporting, and visualization solutions. Partner with internal and external stakeholders, communicate insights and project plans, and coach analysts. Use SQL and analytical programming tools to solve complex problems, leverage generative AI, and present findings to leadership.

Leads complex, cross-functional projects from planning through delivery. Responsibilities include defining tasks and resources, coordinating distributed teams, tracking milestones, managing risks, communicating status, resolving trade-offs, supporting project teams, and aligning stakeholder expectations. The role requires managing multiple concurrent projects, influencing without formal authority, and delivering successfully in an agile environment.

Execute lifecycle marketing strategies for FanDuel Predicts across onboarding, activation, retention, monetization, and re-engagement. Build audiences, launch personalized campaigns, monitor performance, and optimize customer journeys using behavioral and transactional data. Develop experiments, analyze results, partner with Analytics, Product, Commercial, CRM Operations, and marketing technology teams, and translate insights into actions that improve engagement, retention, and customer lifetime value.