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AdTech • Marketing Tech
Lead enterprise adoption and value realization across multiple commercial transformation programs. Develop integrated adoption roadmaps, governance, KPIs, executive reporting, readiness assessments, and pilot-to-scale strategies. Advise executives, manage cross-program dependencies, coordinate change, training, and communications, and drive sustained organizational adoption and measurable business outcomes.
AdTech • Marketing Tech
Lead business transformation strategy for global clients, including major pitches, C-suite engagement, strategic narrative development, consulting frameworks, digital product discovery, user journey mapping, case studies, and proprietary intellectual property. Translate market data and technical insights into transformation roadmaps, support product and engineering teams, and help modernize operating models and grow cross-border revenue. Requires strong consulting, AI and technology literacy, product design, storytelling, marketing attribution, and financial impact measurement expertise.