TrueCar CEO Scott Painter: how to bring your company back from the brink

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Published on Nov. 04, 2013
TrueCar CEO Scott Painter: how to bring your company back from the brink

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The day Scott Painter's fourth child was born he was sitting 30 feet away in a rented hospital room, working out how to save a company that had gone from making $40 million (£25 million) a month, to losing $10 million (£6 million) a month.

"Your wife will not like this idea," Painter told the audience at Web Summit, where Wired.co.uk was in attendance. "But this was a war room, my company was under attack in a way that exploded into a full blown boycott."

Painter began TrueCar with one purpose in mind (besides making money, of course) -- to take the hassle out of buying a car, and to stop buyers from feeling like they just got screwed over down at the dealership by making sure they get the fairest (read: lowest) price on the market. This was, however, also the problem that left him on the brink of financial ruin....

Read full story on Wired

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