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How much: $3 million
Who invested: Javelin Venture Partners, MESA+ LLC, Techstars, a subsidiary of The Walt Disney Company in connection with the company’s participation in the Disney Accelerator program and several angel investors.
While currently participating in the Disney Accelerator, Fem Inc. has announced it’s new video engagement platform, PRIZMA, along with a $3 million funding round.
The platform will provide viewers with personalized, engaging video experiences that align with their interests and deeper motivations. Fem Inc. consists of a former Google engineer, a former Google executive and a neuroeconomist PhD from Caltech. Co-founder and CEO Rachel Payne believes her all-female team has brought a new perspective on video content distribution.
“We’ve found that our engagement rates are through the roof and it’s because we are actually solving for what people want in that moment,” Payne said. “We want to be the standard for video discovery in a distributed way and our funding will be focused on building and scaling PRIZMA.”
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How much: $18 million
Who invested: Northzone, Korea Investment Partners. along with previous investors Upfront Ventures, Sunstone Capital and Daher Capital.
The mobile entertainment startup announced their $18 million Series A, bringing their funding total to $28 million since their founding in 2013.
The Venice company will use the funding to build out their production teams and invest in international marketing programs. Their premiere game, Best Fiends — which launched in 2014 and has been downloaded 15 million times — will be expanding into a global entertainment franchise.
“We think about the Best Fiends app as a platform for our intellectual property, and since launching less than 10 months ago with a small but experienced team, we have focused on continually enhancing the experience with frequent updates featuring new characters, events and addictive gameplay,” said Co-founder and CEO Andrew Stalbow in a statement. “We are thrilled to now work with the talented teams at Northzone and Korea Investment Partners as we add more consumer and Asia expertise to support the next phase of growth.”
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