Lead and mentor the commercial sales team for the West Coast Division, manage key client relationships, execute targeted sales campaigns, collaborate cross-functionally on pricing, logistics and finance, provide training, analyze sales metrics, and prepare performance reports to drive revenue growth and continuous improvement.

Drive revenue growth by managing existing accounts and securing new clients through field visits, pipeline management, relationship-building, negotiations, and cross-functional collaboration. Responsible for account planning, forecasting, inventory management, and representing company products and services to meet sales targets.