Wattpad seeks a Digital Sales Account Executive to drive brand partnerships and marketing campaigns targeting Gen-Z audiences. Responsibilities include prospecting, developing strategic proposals, collaborating across teams, and reporting on sales pipeline.
Wattpad’s vision is to entertain and connect the world through stories. A leading global webnovel platform, Wattpad has democratized storytelling for a new generation of diverse Gen Z writers and their fans. Wattpad is part of WEBTOON Entertainment’s IP & Creator Ecosystem, where approximately 155 million monthly active users discover incredible stories in multiple formats. Come build the future of entertainment and storytelling with our global team, and write your next chapter with us!
Wattpad is part of the WEBTOON Entertainment family of brands, home to some of the world's largest storytelling platforms. With approximately 155 million monthly active users, WEBTOON Entertainment’s IP & Creator Ecosystem of aligned brands and platforms include WEBTOON, Wattpad--the world’s leading webnovel platform--WEBTOON Productions, Studio N, Studio LICO, WEBTOON Unscrolled, LINE MANGA, and eBookJapan, among others. To read more about our family of Brands, check out our website here.
We’re looking for a highly driven, results-oriented Digital Sales Account Executive to join our growing Direct Sales team. The ideal candidate is a hunter-style seller with a proven track record of identifying, pitching, and closing brand partnerships — someone who thrives on proactive outreach and creative problem solving.
You will play a key role in helping global and U.S. brands engage Gen-Z audiences through Wattpad’s creator ecosystem, content IPs, and media inventory — driving impact from brand awareness to conversion through innovative, full-funnel marketing campaigns.
What You’ll Do:
- Identify and prospect new business opportunities with brand and agency partners across major verticals (Focus on Tech, Telco & Gaming).
- Develop and pitch strategic media and branded content proposals leveraging Wattpad’s unique creator ecosystem and storytelling formats.
- Lead proactive outreach to clients — from cold introductions to tailored follow-up and deal closure.
- Collaborate cross-functionally with internal teams (Client Success, Ad Ops, B2B Marketing, Creator Partnerships, etc.) to execute successful campaigns.
- Translate client objectives into actionable full-funnel marketing strategies, delivering measurable ROI.
- Maintain and expand a strong network within the U.S. advertising and media ecosystem.
- Report on sales pipeline, forecast accuracy, and campaign performance.
Required Qualifications:
- Bachelor's degree with a strong academic background
- 5+ years of experience in digital media sales, brand partnerships, or integrated marketing (preferably at a publisher, media platform, or creative agency).
- Proven ability to independently prospect and close deals with direct clients and agencies.
- Demonstrated success in conceptualizing and selling creative marketing solutions beyond standard media buys.
- Strong understanding of digital storytelling, fandom culture, and the web-novel ecosystem.
- Excellent communication, presentation, and negotiation skills.
- Self-motivated, resilient, and passionate about achieving ambitious sales goals.
- A strong network across U.S. brands and agencies is highly preferred.
Preferred Qualifications: We’re seeking a creative, entrepreneurial seller who...
- Brings energy, persistence, and curiosity to every client interaction.
- Thinks beyond impressions — understands culture, fandom, and storytelling as marketing tools.
- Balances creativity with data-driven strategy.
- Is eager to grow with a fast-evolving entertainment and media platform.
Salary Range and Description
$95,000 - $125,000 / annually
Please note, the above range is listed in USD.
What we offer (For Full-Time Only):
* Career development; we believe in mentorship and investing in your learning, supporting you to achieve your goals
* Top industry health benefits, including vision and dental
Your own health/wellness account to spend each year
* RRSP Contributions (Canada), 401K Contributions (USA)
* Generous vacation and Maternity/Parental leave top-up program
* Corporate discount for gym memberships for you and your family
* Work from almost anywhere in the world for part of the year
* Winter break shutdown and a whole lot more!
Wattpad is conducting all interviews in a distributed manner using applicable third party software where needed and using visual interface tools such as Google Meet and Zoom.
About Wattpad
Who are we? Entrepreneurs and Do-ers. Our vision is to entertain and connect the world through stories, and our mission is to use the power of community and technology to unleash the full potential of stories to the world.
What does that mean? We are visionaries, community builders, passionate problem solvers, storytellers, coffee snobs (tea drinkers, too!), curious by nature, and culturally diverse.
What are we obsessed with? Our users. Solving complex problems and maximizing flow. Learning constantly. Building the next great storytelling product. Finding the greatest stories ever told. Dogs (and cats), coffee, and good snacks.
How do we work? Autonomously, collaboratively, respectfully. Balancing with work, family, and play...and all while having a great time.
Unlock the best of both worlds with a role that keeps you connected! We're looking for passionate individuals in the Greater Toronto Area to join our team who can work from our vibrant downtown Toronto office. Wattpad has a hybrid work model, where employees enjoy the flexibility to connect with colleagues and collaborate on exciting projects in person, as well as the time and space to for productive work from home. This is your opportunity to be a part of our thriving workplace culture.
Wattpad encourages candidates to apply as long as they are authorized to work in Canada (excluding Quebec) as a precondition of employment. We are not able to sponsor applicants for work permits.
Culture and Diversity
Wattpad is an equal opportunity employer. We do not discriminate. Period.
Wattpad welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We have taken a leadership position on creating a culture and an organization that truly values diversity. We are committed to fostering a global team that reflects the diversity of the Wattpad community. At Wattpad, we believe cultural fit doesn’t mean culturally identical, and diversity of thought helps us to challenge one another to think big and think differently. We consider employment applicants without regard to age, race, colour, national origin, citizenship, religion, creed, sex, sexual orientation, veteran status, marital status, disability status or any other protected status.
If you have any special needs or accessibility requirements, please let us know. We will do our utmost to accommodate, in accordance with applicable local legislation.
Don’t meet all the requirements? Studies show women and people of colour are less likely to apply to jobs if they do not meet all the qualifications. Therefore, in an effort to build a more diverse workplace, we encourage you to apply anyways. You might actually be the right person or you may be a good fit for a number of other openings we currently have.
#Wattpad
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