Vice President of Marketing (Franchise)

About Next|Health

Next Health is a leader in the health optimization and longevity industry, dedicated to revolutionizing wellness through advanced medical solutions and cutting-edge technology. We offer a comprehensive approach to health that includes hormone replacement, IV therapy, aesthetics, and more. Our mission is to empower individuals to achieve their healthiest, most vibrant selves.

Your Impact:

As the Vice President of Marketing your responsibilities will include:

- Develop and implement national marketing strategies that align with Next Health’s business goals and foster brand growth.

- Ensure consistent brand messaging and positioning across all platforms and materials in collaboration with the Head of Brand.

- Lead the development and execution of integrated marketing campaigns encompassing digital, print, experiential marketing, TV, and PR to engage target audiences effectively.

- Strategically manage and enhance social media marketing strategies, maintaining innovation in this area to captivate and grow our audience.

- Manage relationships with all marketing vendors, including digital ad agencies, and oversee media purchases across multiple channels.

- Utilize consumer insights and market research to inform and refine marketing strategies, ensuring they meet the evolving needs of the market.

- Oversee all aspects of brand measurement, including brand equity tracking, NPS score, and consumer segmentation to facilitate data-driven decision-making.

- Manage the marketing budget and the national brand fund with a focus on maximizing ROI and demonstrating tangible results from marketing investments.

- Direct the company’s marketing technology platforms, deploying innovative strategies to enhance ecommerce, lead generation, and customer journey experiences.

- Facilitate collaboration between marketing and other departments, such as Franchise Development, to ensure cohesive and effective market strategies that support overall business objectives.

- Provide leadership and mentorship to the marketing team, fostering a culture of excellence, innovation, and continuous improvement.

What You will Bring:

Well qualified individuals will posses the following;

- Bachelor’s degree in Marketing, Business Administration, or a related field (required).

- Minimum of 5 years in brand marketing roles.

- At least 3 years in a leadership role overseeing national marketing for franchise brands.

- Proven ability to develop and execute marketing strategies that drive brand growth and enhance franchise performance.

- Strong understanding of franchise business models and their unique marketing needs.

- Expertise in digital marketing channels and tools, including social media, email marketing, SEO/SEM, CRM, and analytics platforms.

- Experience in strategic planning, brand measurement, and budget management while maintaining innovative social marketing strategies.

- Exceptional leadership, communication, and interpersonal skills.

- Proven success in team management and cross-departmental collaboration.

Why Join Next|Health?:

At Next|Health, we believe that the key to success is the well-being of our team members. We offer a competitive salary, comprehensive health benefits, and the opportunity to be part of a pioneering company that is set to transform the wellness landscape. If you are passionate about expanding the reach of innovative wellness solutions and thrive in fast-paced environments, we would love to hear from you.

Our Culture & Perks

We're a patient-centered healthcare facility with a culture that values excellence, compassion, and teamwork. We offer:

OUTSTANDING compensation package available!

Exciting GROWTH prospects for advancement as we expand our operations!

A supportive and inclusive work environment

Meaningful work that makes a difference for our patients

Performance Based Bonuses

Healthcare coverage

401(k) retirement savings plan

Paid Time Off

Paid Holidays

Employee discounts

Training and development

Wellness resources

Expected Compensation

The expected compensation for this position is competitive, ranging from $145,000 to $165,000 per year along with additional benefits. The complete compensation package will be discussed in detail during the interview process and upon receiving an offer of employment.

Additional Information:

As part of our selection process, all candidates may be required to participate in an in-person interview with a Next Health representative at one of our locations, whenever possible, prior to a final hiring decision.

Next Health is an Equal Opportunity employer, committed to promoting a diverse and inclusive workplace. All qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity or expression, or any other characteristic protected by applicable federal, state, or local laws.

We are dedicated to ensuring equal employment opportunities for all applicants and employees, including those with criminal histories, arrest records, or conviction records, in accordance with relevant laws. This includes compliance with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

Qualified individuals with a disability who require assistance during the application or recruitment process, have the right to request a reasonable accommodation. Please submit your request to [email protected].

We kindly ask that applicants refrain from calling our office regarding job inquiries. All application-related questions should be directed to [email protected]. Thank you for your understanding.