Vice President, Advertising (FAST & AVOD Streaming – Global)

Sony Pictures Entertainment (SPE), a subsidiary of Sony Corporation of America and ultimately of Tokyo-based Sony Group Corporation, is a global leader in the creation and distribution of entertainment content across all platforms. From motion picture and television production to digital content and home entertainment, SPE operates in more than 140 countries worldwide.

SPE is seeking a dynamic and experienced Vice President of Advertising (FAST & AVOD Streaming – Global) to join our forward-thinking New Media organization—an innovative team driving the future of entertainment through cutting-edge platforms and storytelling.

This role will own end-to-end global ad monetization for our FAST & AVOD streaming business. The scope will span direct & programmatic sales, partner development, ad operations, pricing, yield, ad-quality governance, measurement, and revenue analytics.

Key Responsibilities

• Set multi-year go-to-market and pricing strategy; manage revenue delivery and demand pipelines across CTV, mobile, web, and OEM FAST services.
• Drive supply-path optimization—evaluate/refine SSP mix to reduce tech fees and lift net CPM.
• Own the CTV measurement roadmap (iSpot, VideoAmp, Nielsen ONE) and attribution partnerships; meet advertiser outcome needs.
• Conduct inventory, capacity-utilization, and pacing analysis; maintain financial models for forecasting and scenario planning.
• Establish dynamic pricing, floor tests, auction mechanics, ad-load policies, and unit-economics guardrails.
• Cultivate senior relationships with agencies, brands, DSPs, SSPs, OEM platforms, data & measurement partners.
• Partner with Content, Marketing, and Product teams to launch innovative ad products (pause-ads, shoppable, interactive overlays, sponsorships).
• Direct Ad Ops on trafficking, brand safety, creative QA, and SSAI integrity.
• Ensure compliance with GDPR, LGPD, PDPA, COPPA, and emerging privacy frameworks; steward TAG/IAB certifications.
• Leverage first-party IDs, data clean rooms, and contextual signals (with Data & Privacy teams) for addressable ad solutions.
• Work closely with FP&A on quarterly closes, revenue accruals, and long-range planning models.
• Hire, coach, and retain a high-performing global team; define OKRs, compensation plans, and succession pipeline.

Financial & Team Scope

• P&L: Full responsibility for a multi-million annual ad business; accountable for YoY revenue and growth.
• People: Lead a global team across Ad Sales, Growth Partnerships, Revenue Ops, Yield, Pricing, Ad Ops & Quality; manage associated OPEX & headcount budgets.

Required Qualifications

• 12 + years in digital advertising; 5 + years leading global FAST/AVOD monetization.
• Deep expertise in programmatic CTV auctions, SSAI workflows, inventory forecasting, and cross-platform measurement.
• Experience managing direct & programmatic funnels, pricing, yield, and ad-ops functions.
• Familiarity with leading ad-tech & data stacks (Publica, MediaTailor, Google Ad Manager, SSPs, LiveRamp, Adobe, Twilio, or equivalents).
• Bachelor’s degree required; MBA or equivalent a plus.

Desired Characteristics

• Entrepreneurial, analytical, and solutions-oriented; can translate complex concepts for senior executives.
• Thrives in a hands-on, cross-functional, scale-up environment; proven change agent who inspires and develops teams.

 Additional Requirements

• Travel: 20–30 % international and domestic, as business needs dictate.

Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.

SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law.

To request an accommodation for purposes of participating in the hiring process, you may contact us at [email protected].