The Senior External Communications Manager leads external communications and public affairs strategies, enhancing the organization's reputation through media relations and stakeholder engagement.
At PointClickCare our mission is simple: to help providers deliver exceptional care. And that starts with our people. As a leading health tech company that’s founder-led and privately held, we empower our employees to push boundaries, innovate, and shape the future of healthcare.
With the largest long-term and post-acute care dataset and a Marketplace of 400+ integrated partners, our platform serves over 30,000 provider organizations, making a real difference in millions of lives. We also reinvest a significant percentage of our revenue back into research and development, ensuring our employees have the resources to innovate and make a lasting impact. Recognized by Forbes as a top private cloud company and honored as one of Canada’s Most Admired Corporate Cultures, we offer flexibility, growth opportunities, and meaningful work.
At PointClickCare, we empower our people to be the architects of a smarter healthcare future; one that is human-first and accelerated by AI to create meaningful and lasting change. Employees harness AI as a catalyst for creativity, productivity, and thoughtful decision-making. By integrating AI tools into our daily workflows, collaboration is enhanced, outcomes are improved, and every team member has the proficiency to maximize their impact. It all starts with our hiring practices where we uncover AI expertise that complements our mission, and we continue to invest in training and development to nurture innovation throughout the employee journey.
Join us in redefining healthcare — so it doesn’t just survive, it thrives. To learn more about PointClickCare, check out Life at PointClickCare and connect with us on Glassdoor and LinkedIn.
**Travel to Office expectations**
For Remote Roles: If this role is remote, there will be in-office events that will require travel to and from the Mississauga and/or Salt Lake City office. These will include, but not limited to, onboarding, team events, semi-annual and annual team meetings.
For Hybrid Roles: If this role is Hybrid, there will be an expectation to reside within commutable distance to the office/location specified in the job listing. This will include, but not limited to, weekly/bi-weekly/monthly events in the office with your specific team. This is a requirement for this role.
Position Summary:
The Senior External Communications Manager is responsible for leading the development and execution of the organization's external communications and public affairs strategies. This role is responsible for managing the company’s external messaging, media relations, and public affairs initiatives to enhance the organization’s reputation and support its strategic goals.
Key Responsibilities:
- Develop and implement comprehensive external communications strategies that support the company’s business objectives and enhance public perception.
- Lead Government relations efforts, in partnership with agency team, closely aligning with the Government Affairs & Regulatory Affairs team
- Manage media relations by building and maintaining strong relationships with key journalists, media outlets, and influencers.
- Draft, review, and approve external communications materials such as press releases, statements, speeches, briefing notes, and media pitches.
- Prepare stakeholders for media interactions, ensuring consistent and accurate messaging.
- Collaborate with the Media and PR specialist to coordinate media outreach and proactive storytelling initiatives with the external agency team. Monitor media coverage and public sentiment, providing analysis and recommendations to senior team members.
- Support the Director, Corporate Communications in strategic planning, reporting, and budget management related to external communications and public affairs.
Skills & Qualifications:
- 7-10 years of experience in external comms, public affairs, or related roles in corporate or public sector environment
- Exceptional communications skills, oral and written, with experience writing and copy-editing corporate brand content
- Sharp focus and attention to detail
- Demonstrated success in developing media/PR campaigns, including securing press coverage from key media
- Skilled at storytelling, can thread a narrative together and connect the dots
- Experience in building consensus and collaborating with cross-functional groups to get things done
- Knowledge of current trends and best practices in external comms and public affairs
- Ability to think strategically and execute tactically under tight deadlines
- Strong writing and verbal comms skills, with ability to tailor messages for diverse audiences
Preferred Experience:
- Experience with Canadian and US-based media
- Understanding of cloud-based and AI-driven technologies
- Knowledge of Senior Care and Acute & Payer markets
- Experience in agency and/or corporate environment
#LI-TW1
#LI-Remote
PointClickCare Benefits & Perks:
Benefits starting from Day 1!
Retirement Plan Matching
Flexible Paid Time Off
Wellness Support Programs and Resources
Parental & Caregiver Leaves
Fertility & Adoption Support
Continuous Development Support Program
Employee Assistance Program
Allyship and Inclusion Communities
Employee Recognition … and more!
It is the policy of PointClickCare to ensure equal employment opportunity without discrimination or harassment on the basis of race, religion, national origin, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law. PointClickCare welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. Please contact [email protected] should you require any accommodations.
When you apply for a position, your information is processed and stored with Lever, in accordance with Lever’s Privacy Policy. We use this information to evaluate your candidacy for the posted position. We also store this information, and may use it in relation to future positions to which you apply, or which we believe may be relevant to you given your background. When we have no ongoing legitimate business need to process your information, we will either delete or anonymize it. If you have any questions about how PointClickCare uses or processes your information, or if you would like to ask to access, correct, or delete your information, please contact PointClickCare’s human resources team: [email protected]
PointClickCare is committed to Information Security. By applying to this position, if hired, you commit to following our information security policies and procedures and making every effort to secure confidential and/or sensitive information.
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