Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.
Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
We are looking for a seasoned Product Manager with a solid foundation in machine learning (ML) to spearhead the development and optimization of our Supply-Side Platform (SSP). The ideal candidate will leverage deep ML expertise to enhance the supply ecosystem and auction dynamics. This role requires an initiative-taking individual who can collaborate with various teams. They should be able to make complex machine learning concepts easy to understand for senior managers. Additionally, they will contribute to developing the SSP strategy.
Key Responsibilities:
- SSP Strategy & Development: Define and execute the product roadmap for Liftoff's Yield SSP, ensuring alignment with company objectives and market needs.
- Auction Dynamics Optimization: Analyze and enhance auction mechanisms to maximize yield and efficiency for our partners and clients.
- Machine Learning Integration: Collaborate with Machine Learning Engineers to incorporate sophisticated ML models into the SSP. These models will enhance ad targeting, bidding strategies, and the platform's overall efficiency.
- Cross-Functional Collaboration: Work alongside engineering, data science, sales, and marketing teams to ensure seamless product development and deployment.
- Stakeholder Communication: Successfully communicate product vision, progress, and technical details to both technical teams and non-technical senior leadership translating complex ML and technical concepts into clear business insights.
- Market Analysis: Stay abreast of industry trends, competitor offerings, and emerging technologies to inform product strategy and maintain a competitive edge.
- Performance Monitoring: Define key goals (KPIs) and regularly review data to track product performance. Adjust strategies as necessary to meet business objectives.
Requirements
- Educational Background: 8 years related experience with a Bachelor's; 6 years with a Master's degree in Computer Science, Engineering, Business, or a related field.
- Industry Experience: Minimum of 5 years in product management roles, with at least 2 years of experience in hands-on machine learning or data science.
- Machine Learning Proficiency: Solid comprehension of ML concepts and experience collaborating with MLEs to integrate ML solutions into products.
- Analytical Skills: Strong data analysis capabilities with a track record of making data-driven product decisions.
- Communication Skills: Great at making complex technical concepts understandable to everyone, including top managers and non-technical individuals.
- Leadership & Collaboration: Takes charge in teams made up of different roles. Actively works to solve problems and oversees projects.
Nice to have:
- One year focused on supply-side platforms, programmatic advertising, or related fields.
- Auction Dynamics Expertise: Proven experience in designing, analyzing, and optimizing auction-based systems within digital advertising ecosystems.
Why Join Liftoff?
- Innovative Environment: Be part of a company at the forefront of mobile app marketing, utilizing cutting-edge technologies to drive results.
- Professional Growth: Opportunities for continuous learning and career advancement in a dynamic industry.
- Collaborative Culture: Work with a diverse team of talented professionals who are passionate about delivering excellence.
- Comprehensive Benefits: Competitive salary, health benefits, and other perks to support your well-being.
Working at Liftoff is fast-paced, fun, and challenging, and we thrive on innovation. Come join the rocket ship and help shape the future of the mobile app ecosystem with us!
Location:
This role is eligible for full-time remote work in California or near one of our US hubs in Redwood City or Los Angeles. This position is located in the Pacific Time Zone.
Travel Expectations:
We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. We expect our employees to attend these gatherings at least once per quarter. These gatherings provide essential opportunities for collaboration, communication, and team building.
Compensation:
Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on candidate's location and experience.
The following are our base salary ranges for this role:
- SF Bay Area/Los Angeles/Orange County/Seattle: $225,000 - $275,000
- San Diego, Santa Barbara and all other cities and towns in our approved states: $210,000 - $255,000
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Please see the independent bias audit report covering our use of Covey here.
Liftoff offers a fast-paced, collaborative, and innovative work environment where employees are empowered to grow and make an impact. We’re shaping the future of the mobile app ecosystem—join us and help accelerate what’s next.
Liftoff’s compensation strategy includes competitive salaries, equity, and benefits designed to support employee well-being and performance. We benchmark compensation based on role, level, and location to ensure fairness and market alignment. Benefits may include medical coverage, wellness stipends, and additional perks based on your country of residence.
Liftoff is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants regardless of race, ethnicity, national origin, age, marital status, disability, sexual orientation, gender identity, religion, veteran status, or any other characteristic protected by applicable law.
Agency and Third Party Recruiter Notice:
Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.
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Liftoff Los Angeles, California, USA Office
Our LA Hub is located in the vibrate neighborhood of Westwood near UCLA.
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