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Sr. Partner Marketing Manager, AWS & AI PartnersSr. Partner Marketing Manager, AWS & AI partners, will accelerate Databricks’ growth by turning strategic cloud and AI ISV partnerships into measurable demand, pipeline, and customer-adoption outcomes. This role connects partner strategy, joint messaging, campaigns, events, and field execution across AWS and strategic technology partners.
Impact You’ll Make- Ensure the annual AWS joint marketing plan is delivering against agreed GTM priorities and assigned partner pipeline targets aligned to Databricks’ strategic products, including Genie, Unity Gateway, and Lakebase.
- AWS Marketing Development Funds (MDF) are deployed through clear investment tiers, approval workflows, vendor governance, and ROI reporting that enables informed re-investment decisions.
- Databricks’ presence at AWS re:Invent, AWS events, and related programs are producing agreed engagement, demand, and opportunity outcomes through coordinated events, content, demos, and activations.
- AWS and strategic AI/ISV co-marketing programs are generating net-new demand and supporting active opportunities, with sourced and influenced pipeline traceable through deal registration, SFDC matching, and partner lead tracking.
- Joint marketing plans, messaging, and customer-use-case campaigns with strategic AI/ISV partners are increasing awareness and creating demand for Databricks solutions.
- Created content in joint-marketing plans are supported with solution briefs, integration use cases, campaign assets, and customer proof points that are adopted across relevant partner and field teams.
- Product feature and integration launches with AI/ISV partners, along with at least six customer stories or joint announcements annually, are increasing market proof, partner activation, and customer adoption.
- Partner marketing motions and communications are scalable across regions, with standardized campaign kits, enablement touchpoints, and engagement or adoption results tracked against agreed targets.
- 7+ years of experience in partner marketing, alliance marketing, or product marketing within enterprise software, cloud, or SaaS companies.
- Demonstrated experience building and executing joint marketing programs with AWS or comparable cloud and technology partners, with measurable impact on pipeline, opportunities, or revenue.
- Experience managing MDF, co-op funds, or joint marketing budgets, including investment governance and ROI measurement.
- Experience translating cloud, data, AI/ML, data engineering, data warehousing, or analytics capabilities into differentiated joint messaging and customer use cases for technical and business audiences.
- Proven ability to create customer-facing marketing content, including solution briefs, industry use cases, campaign assets, and customer proof points.
- Strong program-management and cross-functional leadership experience, aligning Product Marketing, Partner Managers, Solution Architects,and Regional Marketing around shared goals.
- Demonstrated ability to activate partners and customers through conferences, webinars, executive briefings, or other marketing forums using clear storytelling and data.
- Track record of moving complex programs from strategy to execution in a fast-paced, high-growth environment while measuring progress against business outcomes.
Pay Range Transparency
Databricks is committed to fair and equitable compensation practices. The pay range(s) for this role is listed below and represents the expected base salary range for non-commissionable roles or on-target earnings for commissionable roles. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, relevant certifications and training, and specific work location. Based on the factors above, Databricks anticipated utilizing the full width of the range. The total compensation package for this position may also include eligibility for annual performance bonus, equity, and the benefits listed above. For more information regarding which range your location is in visit our page here.
About Databricks
Databricks is the Data and AI company. More than 20,000 organizations worldwide — including adidas, AT&T, Bayer, Block, Mastercard, Rivian, Unilever, and 70% of the Fortune 500 — rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents. Headquartered in San Francisco with 30+ offices around the globe, Databricks offers a unified platform that includes Genie, Lakebase, Agent Bricks, Lakeflow, Lakehouse, and Unity Catalog. To learn more, follow Databricks on LinkedIn, X, YouTube, and Instagram.
Benefits
At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region click here.
Our Commitment to Diversity and Inclusion
At Databricks, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at Databricks are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics.
Compliance
If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.
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