Sr Employee Engagement Planner

Company Information
For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.
Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.
If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

Job Summary

The Sr Employee Engagement Planner leads the strategy, planning, and execution of high-impact employee experiences while supporting internal communication efforts that reinforce Company's culture and values. With approximately 60% of the role focused on events and 40% on communications partnering with teams across HR, DEI, Corporate Communications, and Creative to bring culture and storytelling to life.

Essential Functions

• • Plan and produce large and mid-scale employee events across the annual Employee Engagement calendar, including Global All Staff Meetings, Company Picnic, Lunch with Leadership, milestone events, cultural celebrations, and other strategic activations.
  • Design immersive, brand-aligned experiences that reflect the company’s mission and values.
  • Oversee all logistics including vendor coordination, budget tracking, timelines, technical requirements, and on-site execution for assigned events and/or projects.
  • Collaborate with stakeholders to align event goals with broader engagement and culture strategies.
  • Bring an experiential marketing lens to employee events, focusing on storytelling, creative details, and audience experience.
  • Research and recommend new trends and types of events to continually evolve internal experiences.
  • Develop and execute communication strategies to promote events, culture initiatives, and company-wide programs that support employee engagement. Ensure communication and event narratives are integrated, cohesive, and aligned with the company’s tone and values.
  • Write and edit content for internal platforms such as newsletters, intranet, digital signage, and leadership messaging.
  • Update and maintain the company’s internal website. Collaborate with stakeholders to post timely updates, refresh visuals, and optimize site navigation for an improved employee experience.
  • Partner with DEI, HR, Corporate Communications, and Creative to coordinate messaging and content planning across teams.
  • Track key event performance indicators for both assigned events and internal communications and provide insights and recommendations for future programming.
  • Performs other related duties as assigned to meet the ongoing needs of the organization.

Required Qualifications

• BA/BS Degree (4-year) Communications, Marketing, Humanities or in related field
• 4-6 years in employee engagement, internal events, communications, or experiential marketing—in a corporate or agency environment.
• Minimum 2 years in internal or external communications.
• Experience using feedback and metrics to inform event or campaign improvements.
• Experience leading complex, multi-faceted engagement programs and influencing cross-functional stakeholders.
• Experience managing event vendors and budgets is preferred.
• Proven ability to lead internal events or activations from concept to execution with a focus on experience design and audience connection.
• Strong writing and editing skills, with the ability to craft messaging that is both informative and engaging.
• Excellent project management, time management, and organizational skills.
• Strong collaboration and interpersonal skills; ability to work cross-functionally with stakeholders at all levels.
• Proficiency in Microsoft Office or Google Workspace; familiarity with Canva, Adobe Creative Suite, project management tools, or internal comms platforms is a plus.
• Background in experiential marketing, brand activations, or immersive event design is preferred.
• Familiarity with inclusive storytelling and DEI-aligned engagement efforts is preferred.
• Knowledge of platforms like Mailchimp, Poppulo, Qualtrics, Asana, or Trello is preferred.

Pay Scale: $77,108 - $101,204

Bonus: This position is eligible for a bonus under the current bonus plan requirements.

Benefits: We offer a comprehensive benefits package that includes: medical, dental and vision insurance, paid holidays, vacation and sick time, company paid basic life insurance, voluntary life insurance, parental leave, 401k Plan (with a current employer match of 3%), flexible spending and health savings account options, and wellness offerings.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship.  AEG may require an employee to perform duties outside their normal description.