Sr Business Analyst, Marketing Campaign

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Employer Provided Salary: $85,000-$105,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.

Company Description
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.
Job Description
Does process simplification and working with the smartest creative talent in the Media & Entertainment industry excite you? Then welcome to your new home. NBCUniversal is looking for a Senior Business Analyst in our Technical Operations team supporting Marketing functions for NBCU's Media businesses (comprising of Peacock, NBC, USA, SYFY, Bravo, E!, Oxygen, Universal Kids, NBC Sports, and more).
This role requires partnership across teams to establish and support business processes, gather requirements, document needs, capture value stories, and manage projects with a focus. An understanding of business analysis, project management, change management, and business transformation are imperative in this role. A successful candidate will have an analytical mindset, excellent troubleshooting skills, and a passion for customer focus and software.
The individual contributor Sr. Business Analyst will be able to work unsupervised on simultaneous priorities and keep their direct manager, the Manager of Campaign Management Solutions aware of pertinent updates, blockers, and beyond while ensuring projects are delivered on time.
Specific responsibilities include -

  • Capture and manage current state business process maps
  • Define future state business processes maps
  • Solution and build new features and workflows in Airtable and/or Adobe Workfront, based on business requirements
  • Create and manage functional requirements for product enhancements and projects, such as custom scripting, integrations, and new features
  • Define, quantify, and realize the value story for all product enhancements and projects
  • Manage business demos and user acceptance testing
  • Manage and communicate project statuses to all stakeholders
  • Communicate notable releases/features to relevant business partners
  • Ensure effective and open communication with all business partners to enable project work and ensure we meet the business needs and requirements
  • Communicate efficiently with non-technical users
  • Work in a matrix organization with peer Product Management, Engineering, Content Operations, Program Management, and Portfolio Management teams
  • Think and work independently, demonstrate creativity to help deliver quick and actionable results
  • Provide occasional off-hours support address outages, deployments, special events, and pressing system issues


  • Minimum of 3 years previous relevant work experience; ideally with experience in project management, business analysis, marketing strategy, business relationship management, or content production at a large network/publisher/agency
  • Minimum of 2 years of client-facing project management or business analysis experience
  • Strong Analytical & Problem-Solving Skills
  • Demonstrated requirements analysis and delivery (i.e. conducting user interviews, documenting requirements, confirming requirements and implementing the solution).
  • Excellent communication (verbal and written), presentation and analysis skills
  • Motivated, self-starter, independent, results oriented and professional
  • Collaborative team player who is accustomed to working with many different people
  • Energetic and a people person with high emotional intelligence
  • Ability to adapt to changing priorities and requirements, including the ability to juggle multiple competing priorities and deadlines
  • Ability to travel to other NBCU offices, such as New York, local station offices and London
  • Ability to manage through competing/conflicting requests and obtain consensus

Qualifications Desired

  • Experience in US Media & Entertainment industry
  • Experience with Marketing and/or Ad Sales systems
  • Experience solutioning with products like Airtable, Adobe Workfront, SmartSheet, Monday.com
  • Experience communicating taxonomy and information management with a broad set of audiences
  • Quality Trained (PMP or Six Sigma Black Belt Certification)
  • Ability to think creatively to come up with new solutions

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $85,000 - $105,000
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].

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What are NBCUniversal Perks + Benefits

Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Company-sponsored happy hours
Onsite office parking
Recreational clubs
Relocation assistance
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications

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