Senior Sales Marketing Manager (B2B)

Nextdoor (NYSE: NXDR) is the essential neighborhood network. Neighbors, public agencies, and businesses use Nextdoor to connect around local information that matters in more than 340,000 neighborhoods across 11 countries. Nextdoor builds innovative technology to foster local community, share important news, and create neighborhood connections at scale. Download the app and join the neighborhood at nextdoor.com. 

You will sit at the intersection of Sales, Product Marketing, and Revenue leadership, leading our B2B narrative, marketing strategy, and industry presence.

At Nextdoor, we offer a warm and inclusive work environment that embraces a hybrid employment model, blending an in office presence and work from home experience for our valued employees.  

As a Senior Sales Marketing Manager you’ll own Nextdoor’s B2B positioning and storytelling, and build a scalable marketing engine that makes Nextdoor a must‑buy for advertisers. You will bring a strong, well‑informed point of view on how Nextdoor shows up to advertisers and agencies, and turn that into sharp collateral, programs, and playbooks that help sellers win.

Your responsibilities will include: 

• B2B positioning & narrative: Own and continuously evolve Nextdoor’s B2B story—who we are, why we’re different, and how we drive business outcomes—then translate it into clear, compelling storytelling across master sales decks, one‑pagers, vertical/ad tech narratives, and thought‑leadership content
• Go‑to‑market & channels: Lead the B2B marketing strategy and editorial calendar across industry events, sales collateral, the business website, and other scaled channels, with clear objectives, target audiences, and KPIs
• Sales partnership & objection handling: Partner with senior Sales leaders on top accounts and priority categories, codify objection handling, and turn 1:1 solutions (RFPs, QBRs, email threads) into scalable tools, playbooks, and training
• ​​Creative, data & cross‑functional leadership: Work with Product marketing, Insights, RevOps, Design, and Comms to package data and case studies, brief/manage creative resources, and prioritize where Sales Marketing shows up to drive the greatest impact
• Participate in in-person Nextdoor events such as trainings, off-sites, volunteer days, and team building exercises
• Build in-person relationships with team members and contribute to Nextdoor’s company culture 

• 10–12 years of experience in B2B marketing, sales marketing, or brand/advertising strategy, ideally in digital media, ad tech, or a related category
• Proven track record of owning B2B positioning and narrative for a product, business line, or company and driving consistency across channels
• Deep experience partnering with Sales and senior revenue leaders; you’re comfortable in account reviews, QBRs, and GTM planning conversations
• Strong strategic storyteller who can move from insight to sharp POV to concrete collateral (decks, one‑pagers, narratives, and talk tracks)
• Experience leading B2B events and industry presence (selecting events, shaping our story on stage, partnering with Sales on meetings and follow‑ups)
• Comfortable digging into data and research to strengthen stories and handle objections (e.g., measurement, audience, brand safety, performance)
• Excellent written and visual communication skills; you know what a high‑performing sales deck looks like and how to get there
• Comfortable using AI‑powered tools (for content exploration, deck and messaging iteration, research synthesis, or workflow automation) to move faster while raising the bar on quality
• Ability to influence without direct authority and work effectively across Sales, Marketing, Product, and Operations
• Hands‑on operator who is willing to roll up their sleeves to build, refine, and ship assets, not just set strategy
• Eagerness to explore and apply AI and emerging technologies to reimagine how work gets done

Compensation, benefits, perks, and recognition programs at Nextdoor come together to create our total rewards package. Compensation will vary depending on your relevant skills, experience, and qualifications. Compensation may also vary by geography.

The starting salary for this role is expected to range from $175,000 to $195,000 on an annualized basis, or potentially greater in the event that your 'level' of proficiency exceeds the level expected for the role.

We expect to award a meaningful equity grant for this role. With quarterly vesting, your first vest date will take place within 3 months of your start date.

When it comes to benefits, we have you covered! Nextdoor employees can choose between a variety of health plans, including a 100% covered employee only plan option, and we also provide a OneMedical membership for concierge care.

At Nextdoor, we empower our employees to build stronger local communities. To create a platform where all feel welcome, we want our workforce to reflect the diversity of the neighbors we serve. We encourage everyone interested in our mission to apply. We do not discriminate on the basis of race, gender, religion, sexual orientation, age, or any other trait that unfairly targets a group of people. In accordance with the San Francisco Fair Chance Ordinance, we always consider qualified applicants with arrest and conviction records.

For information about our collection and use of applicants’ personal information, please see Nextdoor's Personnel Privacy Notice, found here.