Senior Sales Director - West

Key Responsibilities:

• Strategic Sales Leadership: Develop and execute regional sales strategies aligned with national objectives to exceed revenue and growth targets.
• Sales Planning & Optimization: Regularly review and refine sales strategies, territory coverage, and budget planning to ensure alignment with overall company goals and market dynamics.
• Team Management: Lead, coach, and develop a team of Regional Sales Managers and Account Executives. Foster a high-performance, accountability-driven culture.
• Territory Planning & IDN Strategy: Partner with individual sales representatives to develop and execute comprehensive territory business plans focused on Integrated Delivery Network (IDN) relationships. Leverage Salesforce.com to track target accounts, activities, and progress toward goals.
• Pipeline & Opportunity Management: Maintain a strong and healthy sales pipeline through proactive opportunity management. Ensure all activities are accurately tracked in Salesforce.com to support transparency, forecasting, and strategic planning.
• Performance Monitoring & Reporting: Continuously monitor sales activity, team strategy, and performance metrics. Deliver regular performance reports (monthly, quarterly, annually) to the Executive Team with key insights and strategic recommendations.
• Customer Relationship Excellence: Champion customer satisfaction by ensuring client needs are met and relationships are nurtured—from initial contact to long-term IDN partnerships. Identify and implement strategies to secure long-term commitments with key clients and prospects.
• Key Account Oversight: Cultivate and maintain relationships with strategic accounts. Serve as an executive sponsor to support high-value deals and deepen client trust.
• Market Expansion: Identify growth opportunities in emerging or underserved markets. Monitor industry trends and competitor activity to inform and adapt regional strategy.
• Cross-Functional Collaboration: Collaborate with internal stakeholders including Marketing, Product, Customer Success, and Finance to ensure alignment in go-to-market execution and customer lifecycle management.
• Engagement & Presence: Actively participate in all relevant sales, strategy, and product meetings to stay aligned with company initiatives and product direction.

Qualifications:

• Bachelor’s degree in business, Marketing, or related field (preferred, not required)
• 10+ years of sales experience, with 5+ years in a senior leadership role.
• Demonstrated success in leading complex sales processes and exceeding targets in enterprise, healthcare, or B2B environments.
• Deep experience using Salesforce.com and applying data-driven decision-making.
• Strong leadership, communication, and negotiation skills.
• Ability to travel throughout the Western Region (30–40%).

Preferred Experience

• Experience in healthcare, medical devices, life sciences, or SaaS sales.
• Familiarity with IDN dynamics and multi-level stakeholder management.
• A strong network of healthcare executives or key buyers across key Western states (California)