Senior Researcher - Content Consumer Insights, Sports

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

Like our members, we love entertainment and are big believers in the power of the consumer's voice when it comes to delivering a best-in-class content experience.  The Content Consumer Insights team strives to bring that voice to as many business decisions as possible, working closely with business partners to inspire creative decision-making for our series and movies, and now Sports.  This requires an unparalleled level of insight into global audiences & fandoms, evolving content tastes, landscape & cultural trends, and what motivates “must-watch” entertainment moments. 

We are looking for a seasoned consumer researcher who brings expertise on sports audiences and fandoms and can lead innovative research with global impact. This role will require big-picture thinking in a fast-paced environment, the ability to connect dots across domains (especially content and product experience), and comfort owning relationships with high-level executives within the company. This is an exciting opportunity to help build Netflix's sports insights infrastructure and strategy from the ground up!

In This Role, You Will:

• Develop, lead, and execute an insights program that will build a strong understanding of consumer and fan needs in sports & sports entertainment today - in order to inform a variety of business decisions across programming, content development, communications strategy, and member experience.

• Drive understanding of how Sports content complements and enhances our primary TV and movie programming, and identify opportunities for growth.

• Own the partner relationship with Content & Marketing executives who focus on live sports, establishing a trusted, consultative partnership.

• Develop innovative approaches & establish best practices for sports research.

• Socialize your research and findings throughout the company, acting as the primary voice for sports insights.

• Partner closely with other CI researchers (especially UX and regional), data scientists, analysts, and strategists to identify business needs and build holistic narratives to drive the business forward.

About You        

• At least 7+ years of hands-on, mixed-methods research experience.

• A passionate fan of sports & entertainment!

• A sports audience expert with a comprehensive understanding of the industry, including trends, audience & fan behaviors, and competitive landscape.

• Experience in designing, planning, executing, and socializing research projects end-to-end.

• An analytical mindset; you love digging into data for hidden connections and patterns, and know how to balance analytical rigor with pragmatism and actionability.

• A phenomenal communicator; strong storytelling skills with experience turning data into insights and socializing across different departments (from content/creative to data scientist to high-level executive).

• An excellent collaborator; able to build strong relationships both within your team and with business partners.

• Independent thinker who likes taking initiative and approaches problem-solving with an innovative mindset; you focus on long-term solutions and making an impact at scale.

• Comfortable with ambiguity and thinking through multiple perspectives; stays grounded in the face of change.

• A master of prioritization and time management, both the big picture and in terms of your own time.

Experience with the following is a bonus, but not required

• Entertainment research experience (e.g., TV, film, streaming, short form, gaming), particularly with other types of live or interactive programming.

• International research experience.

• Advanced degree in research, social sciences, statistics, or related field. 

Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $130,000-$470,000.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs.  Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here.

Netflix is a unique culture and environment.  Learn more here. 

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.