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Razer

Product Evangelist (Global Product Marketing)

Posted 16 Days Ago
Be an Early Applicant
Irvine, CA
102K-170K Annually
Mid level
Irvine, CA
102K-170K Annually
Mid level
The Product Evangelist manages global marketing for Razer accessories, developing plans, executing strategies, and handling the go-to-market process to achieve KPIs.
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Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

The Product Evangelist is responsible for global product marketing and management of Razer accessories on the notebook division with focus on developing and executing marketing plans and business initiatives to achieve annual KPIs and fiscal targets. Manage aspects of the Global accessories go-to-market process including marketing plan creation, campaign management, ordering samples, and budget tracking. The growing accessories category includes docks, external graphics, power supplies, and Razer skins.

Essential Duties & Responsibilities

  • Develops and drives global marketing plans for assigned product line.

  • Drive marketing roadmap requirements by working with the product development team to maintain an extended roadmap plan.

  • Responsible for all product marketing and management functions of assigned product line.

  • Develops comprehensive product launch plan for all new launches, presents to internal stakeholders, and drives execution of plan at a detailed level.

  • Supports PR teams through participation, able to effectively communicate with the outside press and represent the product and company as required.

  • Prepares and delivers on-time marketing assets for various sales and communications channels.

  • Ensures the development and execution of laptop and accessory marketing activities within various regions around the world, working closely with regional cross-functional teams.

  • Represents notebook and accessory division at various public-facing events, and customer and partner meetings.

  • Attends weekly calls with global stakeholders to ensure product updates and execution of marketing initiatives to help drive growth

  • Responsible for understanding the market and competitive offerings of assigned products.

  • Gathers input from various sources (market, press, customers, forums, etc.) to drive feedback on business and market requirements into the product planning process to help shape the platform roadmap.

  • Drives input into the creative strategy of assigned products, including packaging, advertising, web content and marketing, merchandising, and promotions.

  • Works with outside vendors and strategic partners to drive initiatives and actions that help support overall product and business initiatives.

  • Collect and consolidate sample demand for upcoming product launches with regional teams, product managers, and other key stakeholders.

  • Track and ensure budgets are maintained for applicable category spend.

  • Other duties as assigned.

Pre-Requisites :

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  

  • 3+ years’ experience in a similar role.

  • Experience developing and overseeing the execution of marketing plans.

  • Experience with PC or consumer electronics sales channels, both retail, direct, online, and distribution.

  • Able to write marketing copy and provide design direction on creative including digital marketing, web merchandising, print ads, video, graphics, etc.

  • Has previously developed detailed marketing plans and was involved in articulating the strategy and requirements for success.

  • Can work independently and prioritize and handle multiple tasks and projects concurrently.

  • Strong administrative, organizational, and communication skills including ability to successfully interact with executive management.

  • Preferred experience in working in a global company with multiple stakeholders across different countries and time zones.

  • Must have Microsoft Office experience: Word, Excel, Outlook, PowerPoint.

Salary Ranges (per annum):

$101,826.00 - $169,710.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

Are you game?

Top Skills

MS Office

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