Senior Manager, Monetization- Audiences & Data (REMOTE)

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams.  We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

If you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!

OVERVIEW:

Job Duties and Responsibilities

Own audience and data product strategy

• Define audience segmentation framework and taxonomy

• Develop scalable audience products for activation across channels

• Partner with data science and analytics teams to enhance signal and targeting capabilities

Drive data access and collaboration capabilities

• Develop data access models including APIs, feeds, and partner integrations

• Lead clean room strategy and partner enablement for data collaboration

• Enable advertiser and partner access to data in a secure, privacy-compliant manner

Build operating model and governance

• Establish governance for data usage, privacy, and compliance

• Define measurement frameworks and KPIs for data monetization

• Drive cross-functional alignment across business, product, and technology

Developing Talent and Teammate Engagement

• Build effective cross-functional working teams that apply their diverse skills and perspectives to achieve common goals by establishing common objectives and a shared mindset.

• Develops talent through coaching, feedback, exposure, and stretch assignments in order to meet their own career goals as well as the organization’s priorities

• Partner with department leadership to establish strategic staffing and succession plans; successfully deliver on proposed staffing objectives.

• Drive engagement by creating a climate where people are motivated to do their best to help the organization achieve its objectives; focus on voice of teammate data (e.g., Engagement & Pulse results), partnering with organization leadership to drive necessary changes.

QUALIFICATIONS:

• Bachelor's Degree in Business or related subject
• 7-10 years experience in data, analytics, retail media, or ad tech. Strong background in audience strategy, data products, and data partnerships, including clean rooms and privacy-safe data collaboration
• ​eCommerce Experience
• Retail Media Network Experience
• Advanced experience using Microsoft Excel
• Experience with data platforms (Snowflake, BigQuery, Databricks)
• Experience with adobe analytics or comparable web analytics system
• Experience with clean rooms and identity solutions (e.g., LiveRamp, etc)

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VIRTUAL REQUIREMENTS:

At DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.

To ensure a smooth and secure experience, please note the following:

• Cameras must be on during all virtual interviews.

• AI tools are not permitted to be used by the candidate during any part of the interview process.

• Offers are contingent upon a satisfactory background check which may include ID verification.

If you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone!