Senior Manager Integrated Marketing

Her Campus Media is the #1 media portfolio for college students and Gen Z. We are a mission-driven media powerhouse focused on amplifying the voices of young people and unlocking opportunities for the next generation.

Whether through content, resources, events, or other experiences, our mission is to support, celebrate, inspire, amplify, and equip Gen Z to realize their dreams as individuals and for society. We also power full-service, integrated marketing programs for the world’s top brands, who partner with us to create authentic, meaningful connections with our audience.

Her Campus Media is made up of passionate, entrepreneurial, ambitious doers who are fired up about cultivating the next generation of leaders and changemakers. We are a small but mighty team of individuals, most of whom identify as women, committed to continuing to build a dynamic and inclusive organization where we want to work. Visit our Careers page to learn more about our culture and what makes us tick at hercampusmedia.com/careers!

As Manager/Senior Manager, Integrated Marketing (Activation), you are responsible for servicing key client accounts and managing the company’s mid to large scale, complex integrated marketing campaigns, inclusive of digital, influencer, and experiential activations, on behalf of our brand partners. You will work across and be an expert of all three verticals - digital, influencer, and experiential. As an experienced member of the team, you are able to lead your campaigns independently, bringing strategic client servicing coupled with smooth project management to your work, while being able to mentor and provide direction to associates/other team members when they are assigned to support on your campaigns. You will regularly contribute to a culture of collaboration, learning and improvement within Activation and the Integrated Marketing team as a whole to level up the overall knowledge and excellence of the team. 

Responsibilities & Duties

• Independently and confidently manage HCM’s mid to large scale, campaigns and clients from kickoff through recap and renewal stages, including overseeing support from associates/other team members as needed based on campaign size and complexity

• Provide outstanding client service to brand and agency partners, owning client communication and relationship building and ensuring clients’ campaign objectives are fulfilled

• Lead internal project management and collaboration to ensure successful and timely execution and delivery of all campaign elements

• Directly or indirectly manage and mentor junior team members as needed

• Stay abreast of industry marketing trends and ways to enhance Her Campus Media’s offerings to remain innovative in the market

• 5+ years of full-time experience in an integrated marketing role at a publisher and/or agency, with a focus on post-sale responsibilities

• Track record of success personally managing mid to large scale integrated marketing campaigns and building client relationships across digital, influencer, and experiential (experience with all 3 strongly preferred) and building client relationships

• Excellent communication, client services, and problem-solving skills

• Very strong organizational and project management skills, with ability to collaborate successfully in a highly matrixed environment

• Passion for Her Campus Media’s mission and the unique opportunity to marry our audience, community, and client interests in our work

Salary Range: $80-85k

• Final salary offered to the candidate selected for the position will be based on factors including but not limited to the candidate’s skills, experience, and other factors.

Benefits & Perks

• Eligibility for performance bonuses

• Choice among six health insurance plans

• Dental and vision insurance

• 401k retirement savings plan with company matching

• Flexible PTO and work remotely

• Extremely generous company holiday policy, with 22 + paid holidays annually including 2 floating holidays for 2025

• Highly parent-friendly culture, including 15 full weeks of parental leave plus flexible return-to-work

• Summer Fridays

• FSA and HSA offered

• Life insurance

• Optional short-term and long-term disability insurance

• Free One Medical membership offering same-day primary care over video or in person

• Free Health Advocate services to help navigate the healthcare system

• TalkSpace and WellHub Benefits