Senior Digital Media Performance Strategist, DMO

Are you the next Senior Digital Media Performance Strategist, DMO we are looking for?

• As a Senior Digital Media Performance Strategist, you will be client-facing and managing a portfolio of DMO/CVB clients as well as top hotels and resorts.
• For DMO/CVB clients you will be the primary point of contact including all communications including onboarding, reporting and presentation of results and suggesting new and innovative strategies to drive campaign performance.
• With hotel and resort clients, you will be the primary point of contact driving the planning, execution, and optimization of online media campaigns to achieve client objectives.   
• You will be collaborating with the Ad Operations team, working directly with the client from creation of the Digital Media/Advertising Plan through onboarding and launch, implementing strategy and optimizations throughout the life of the campaign. 
• You are creative and resourceful with strong interpersonal skills and understanding of Paid Search, Paid Display and/or Paid Social, relying on experience and judgment to plan and accomplish goals.

In this role you’ll: 

• Develop an understanding of clients’ needs and establish strong, collaborative and trusting relationships.
• Research and develop strategy and digital media plans, identify target audiences; recommend budgets and media channels.
• Work with the analyst team to implement data-driven strategies for each client.
• Conduct regular calls with clients to review campaign performance and secure approval for recommended modifications to improve campaign results.
• Draft ad copy and present to client for approval.
• Initiate campaign set-up and workflow for tracking tags.
• Manage creative development and client approval process.
• Ensure all new and renewal campaigns launch and quality SLAs are met.

About the ideal candidate: 

Education:

 Bachelor’s degree in marketing, Hospitality, or other related fields                                                         

Work Experience: 

• 4+ years of online digital media/advertising experience in a client-facing role
• Experience with Programmatic Display, Paid Social, Paid Search, Google Campaign Manager, Facebook Business Manager, Google Analytics, and/or Tableau.
• Prior work experience in the Hospitality industry is preferred, especially servicing DMO/CVB clients or working with a destination marketing organization.
• Demonstrated passion for innovation, strategic thinking, creative problem solving, and establishing positive customer relationships.
   

Skills:        

• Ability to evaluate data trends and other numeric data effectively (ROAS, margins, KPI’s)
• Demonstrated passion for innovation, strategy, thinking outside of the box and establishing positive customer relationships
• Strong MS Office( PowerPoint, Word, Excel) skills

Common accountabilities:

• Has working experience and advanced and specialized technical/functional knowledge in own discipline. Understands how own area contributes to the business. Acts as a reference for colleagues with less experience and supports junior team members.
• Influences decisions related to own activity, anticipating dependencies and consequences in complex scenarios, contributes to transversal projects, proposes improvements to processes and is accountable for own and team commitments.
• Works independently within plan dictated by manager, with some guidance on most complex situations.

Working at Amadeus, you will find:

🎯 A critical mission and purpose - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose.

🌎 A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.

🎓 Great opportunities to learn - Learning happens all the time and in many ways at Amadeus, through on-the-job training, formal learning activities, and day-to-day interactions with colleagues.

🤗 A caring environment - Amadeus fosters a caring environment, nurturing both a fulfilling career and personal and family life. We care about our employees and strive to provide a supportive work environment.

💰 A complete rewards offer - Amadeus provides attractive remuneration packages, covering all essential components of a competitive reward offer, including salary, bonus, equity, and benefits.

🌟 A flexible working model - We want our employees to do their best work, wherever and however it works best for them.

🌈 A diverse and inclusive community - We are committed to leveraging our uniquely diverse population to drive innovation, creativity, and collaboration across our organization.

📈 A Reliable Company - Trust and reliability are fundamental values that drive our actions and shape long-lasting relationships with our customers, partners, and employees.

Diversity & Inclusion