Develop and execute breakthrough copy and creative concepts for 360-degree campaigns across TV, video, social, digital, and out-of-home channels. Collaborate with art directors, designers, producers, editors, strategists, and marketing partners to shape ideas from concept through final delivery. Write and refine scripts, stories, captions, and campaign copy; pitch concepts; guide post-production; and ensure brand voice, clarity, emotional impact, and business results.
Position Summary...Role summary:
We’re seeking a self-starting, experienced Senior Copywriter to concept and craft big ideas that break through, creating stories that move people and strengthen the brand across every channel. From TV and online video to display, social and OOH, you’ll bring a clear, compelling voice to every campaign you touch. The ideal candidate has a strong background in advertising, brand storytelling and campaign development, with experience pitching and executing 360 ideas across every channel. You know how to turn insights into emotionally resonant work, writing scripts, stories and captions that feel human, memorable and true to the brand.
About the team:
Walmart Creative is the in-house creative agency for Walmart. Our team develops breakthrough and distinctive brand design systems and creative that meet customer needs and drive business objectives while keeping our brand relevant in culture. We use creativity and design to make Walmart an obvious choice for all. We value talent, innovation, curiosity, collaboration, culture, insights, and results and we are committed to helping all people save money and live better.What you'll do...
What you'll bring...
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
We’re seeking a self-starting, experienced Senior Copywriter to concept and craft big ideas that break through, creating stories that move people and strengthen the brand across every channel. From TV and online video to display, social and OOH, you’ll bring a clear, compelling voice to every campaign you touch. The ideal candidate has a strong background in advertising, brand storytelling and campaign development, with experience pitching and executing 360 ideas across every channel. You know how to turn insights into emotionally resonant work, writing scripts, stories and captions that feel human, memorable and true to the brand.
About the team:
Walmart Creative is the in-house creative agency for Walmart. Our team develops breakthrough and distinctive brand design systems and creative that meet customer needs and drive business objectives while keeping our brand relevant in culture. We use creativity and design to make Walmart an obvious choice for all. We value talent, innovation, curiosity, collaboration, culture, insights, and results and we are committed to helping all people save money and live better.What you'll do...
- Concept, write and refine ideas for 360 campaigns that break through (from TV and online video to social, digital and OOH)
- Collaborate closely with art directors, designers, editors and producers to bring ideas to life across every format
- Sell ideas internally, inspiring partners and stakeholders with creative that drives results
- Guide the work from concept through final delivery, crafting, rewriting and polishing scripts and copy for clarity, rhythm and impact
- Collaborate in post-production to ensure the story lands—refining edits, dialogue and flow to bring the creative vision to life
- Confidently pitch and champion concepts—building alignment across teams and helping partners see the power of the idea
What you'll bring...
- Proven expertise in copywriting with the ability to craft clear, engaging, and brand-consistent content across multiple channels
- Collaborative mindset and ability to partner seamlessly with art directors, strategists, producers, editors, and marketing leads
- Big-thinking, sharp storytelling, and executional craft across scripts, campaigns and high-impact video and paid media
- Demonstrated skills in managing multiple projects, prioritizing tasks, and meeting deadlines in a fast-paced creative environment
- Strong grasp of voice, tone and brand messaging, with ability to adapt across channels
- Strong presentation, communication, and interpersonal skills
- A genuine curiosity to understand and champion our customer
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock
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Minimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor’s degree in Journalism, Creative Writing, Advertising, or related field and 2 years' experience in copywriting OR 4 years' experience in copywriting.Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Copywriting for online brand initiatives, Copywriting in an online creative or related digital field, Copywriting in a retail environment, Developing copy concepts in a retail or marketing environment, Working for or with creative agenciesPrimary Location...5404 Jandy Pl, Los Angeles, CA 90066-7006, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.Similar Jobs
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