Senior Communications & Media Strategist

Connexus Credit Union - Who We Are:

Serving members across all 50 states, Connexus Credit Union is a member-focused cooperative that is proud to return profits to member-owners through high yields for checking accounts and deposit products, as well as competitive rates on our loans. We are a remote first employer with the majority of our employees residing in the upper Midwest.

As an employer we foster collaboration and high performance to achieve excellence. We holistically care for and develop our employees to thrive personally and professionally. We are proud to share our success with our employees and those we serve.

Connexus offers an Amazing Benefits package:

• 25 days of paid time off and 10 paid holidays

• 16 hours of paid Volunteer Time Off

• 401K Retirement with up to 6% employer match

• Excellent Health, Dental, Vision insurance, including multiple plan options

• Health Savings Account with generous employer contributions

• Employer paid Life insurance, Short-Term and Long-Term Disability

• Tuition Reimbursement from $4,000 - $7,000 per calendar year

• Robust Learning and Development program that includes an annual professional development stipend

About the Role:

The Senior Communications & Media Strategist serves as a strategic advisor and hands-on executor who shapes and delivers integrated communications and media strategies that enable enterprise objectives, protect and enhance brand reputation, and support growth and trust in a regulated environment. The successful candidate will stay intellectually curious and actively seek context to anticipate communication needs, surface risks, and inform sound judgement in complex situations.

Responsibilities:

• Partners closely with senior leadership to craft executive communications, govern message standards, and coordinate cross-functional storytelling, so timeliness and quality of work are paramount. This role owns earned media and reputation management programs, including proactive pitching, issues response, and review monitoring/response protocols.

• Build and execute an annual internal communications strategy that aligns employees to company vision, values, and priorities; plan editorial calendars, cadence, and channel mix (e.g., SharePoint, Teams All-Staff, email, live forums).

• Provide governance framework and supporting documentation for how and when to use various channels (e.g. Teams, SharePoint, email).

• Serve as lead writer/editor for leadership messages, all-staff announcements, and key change communications; ensure clarity, consistency, and brand voice.

• Support the CEO brand by developing multi-format CEO communication assets and recurring content series. Counsel executives on tone, timing, and potential impacts.

• Maintain and optimize internal channels (e.g., SharePoint homepage; Teams All-Staff) for reach and engagement, including analytics and continuous improvement.

• Integrate AI responsibly into content creation and analysis workflows.

• Develop presentation materials and talking points for executive and enterprise meetings.

• Lead earned media strategy and relationships with reporters, editors, and industry outlets; pitch stories that elevate the brand and support business priorities.

• Draft, edit, and route press releases, media statements, and Q&As; ensure consistency with brand, regulatory, and risk standards.

• Establish and enforce communication protocol for Incident Response Team (approval matrix, holding statements, post-mortems) in partnership with Risk.

• Own the online reviews and ratings strategy (Google, Apple/Android app stores, social/business directories) with clear SLAs, escalation paths, and insights reporting. Translate insights into product, service, and journey improvements with accountable business owners.

• Partner with stakeholders to ensure timely, brand-appropriate responses and to address root-cause drivers of negative feedback.

• Own internal content, governance, and brand standards.

• Coach leaders and subject-matter experts on message development, media readiness, and presentation best practices; coordinate spokesperson training.

• Collaborate with creative/video teams to produce high-quality content for internal culture-building and community relations.

• Develop annual plans and quarterly scorecards; track channel engagement, employee sentiment, earned media outcomes, share of voice, and review ratings/response times; translate insights into actions.

• Act as communications owner for enterprise-wide issues requiring rapid alignment, including Incident Response Team.

• Ensure all communications comply with applicable Federal/State regulations (e.g., BSA and bank/credit union advertising standards) and internal policies.

Position Requirements:

• This position is Remote.

• Bachelor’s Degree, or commensurate experience is Required.

• 5+ years of demonstrated experience in a Communications or Media Strategist role, partnering with C-level executives is Required.

• 2+ years of experience building and executing internal communications strategies and managing corporate/executive communications is Required.

• 2+ years of experience with modern communication tools and platforms (e.g., SharePoint, Teams, email studios, media databases) is Required.

• Demonstrated experience with media relations, issues communications, managing online reviews programs or social customer care processes is Required.

Connexus Credit Union's Employer Recognitions:

• 2026 Best Place to Work in IT, Computer World

Equal Opportunity Employer/Disabled/Veterans/41 CFR 60–1.4, 41 CFR 60-1.35