Senior Account Based Marketing Manager

About Us:

Pacvue is the leading software suite for eCommerce advertising, sales, and intelligence. We help some of the world’s largest brands grow their business on Amazon, Walmart, Instacart, and other marketplaces and work with sellers and agencies of all sizes to help them compete in the constantly changing world of online retail. Our mission is to empower teams to win in the future of eCommerce, and we do it by building first-to-market technology, solving complex problems with our customers, and bringing expertise, collaboration, and innovation to our work every single day. 

Why work at Pacvue? 

• Be on the cutting edge - Pacvue is transforming the way brands and sellers win online.  Our product uses machine learning, artificial intelligence, and data to make intelligent decisions and recommendations. 
• Have fun – we have an energetic and passionate team with a joint mission to win and help our brands and sellers succeed. 
• Learn – from the best!  Our team is full of talented people who want to help you learn, grow – providing you with mentorship, the industry’s best practices and thought leadership.  
• Grow fast – the eCommerce industry has grown fast in the past 2-3 years. Pacvue has grown even faster than most high-tech companies in the market. 

About the role:

We are seeking a strategic, results-oriented Senior Account-Based Marketing Manager to define, lead, and scale our enterprise ABM strategy across high-value and strategic accounts. This role owns a significant segment of our enterprise growth motion and will co-design ABM strategy and own execution for sophisticated 1:1 and 1:few programs that drive measurable pipeline impact and revenue outcomes. 

In this role, you will solve complex go-to-market challenges within large, multi-threaded buying committees and operate with a high degree of autonomy. You will help shape ABM strategy, influence cross-functional alignment, and partner closely with sales leadership to support the build and execution of account plans. You will lead the refinement and scaling of ABM frameworks and best practices, serving as a dedicated ABM resource and key contributor to execution within the marketing organization. This role requires deep expertise in enterprise B2B buying cycles, data-driven personalization, and ABM technology ecosystems. 

You will collaborate across demand generation, content, product marketing, sales and  RevOps. to deliver highly orchestrated, insight-led campaigns that convert priority accounts into long-term revenue. Additionally, you will partner with senior marketing and sales leadership to shape go-to-market architecture, resource allocation, and long-term enterprise growth priorities. 

 Responsibilities:

• Own and Lead Enterprise ABM Strategy: Develop and drive the end-to-end ABM strategy for a defined segment of high-value enterprise accounts, aligning programs to revenue goals and solving complex go-to-market challenges with minimal oversight. Partner with marketing leadership to operationalize the enterprise ABM roadmap, owning execution standards and ensuring strategic plans translate into measurable enterprise impact. 
• Design and Execute Integrated Plans: Architect and orchestrate 1:1 and 1:few multi-channel campaigns across digital, outbound, events, and executive engagement to penetrate buying committees and accelerate pipeline. Help refine and scale repeatable ABM playbooks and operating models across enterprise segments. 
• Drive Strategic Sales Partnership: Serve as a strategic partner to with sales to co-create plans, prioritize targets, align engagement plays, and ensure coordinated outreach that drives measurable revenue impact. Provide strategic insights and recommendations that inform account prioritization and sales engagement approaches. 
• Leverage Data, Technology, and Insights: Utilize ABM, enrichment, and analytics platforms to inform segmentation, personalization, workflow automation, and performance optimization; translate engagement data into actionable growth strategies. Drive continuous improvement of ABM measurement frameworks in partnership with RevOps, ensuring enterprise ABM performance standards are clearly defined and consistently applied. 
• Measure Impact and Influence Cross-Functionally: Define success metrics tied to pipeline and revenue, deliver leadership-level reporting, and influence cross-functional teams (content, demand gen, product marketing, RevOps) to continuously improve ABM effectiveness and scale best practices. Serve as the primary point of contact for enterprise ABM expertise, mentoring peers and influencing cross-functional teams to adopt scalable, high-impact practices. 

Skills & Qualifications:

• 6+ years of B2B marketing experience, with 3+ years in Account-Based Marketing or enterprise demand generation 
• Proven ownership of strategic ABM programs targeting enterprise or high-value accounts with demonstrated pipeline impact. 
• Deep understanding of enterprise B2B buying cycles and complex, multi-threaded decision processes. 
• Experience influencing cross-functional stakeholders and partnering with sales leadership. Experience presenting strategic insights and recommendations to senior marketing or sales stakeholders. 
• Strong expertise in ABM and go-to-market platforms (e.g., Hockeystack, Clay, Primer, or similar tools). 
• Demonstrated ability to solve complex marketing challenges with data-driven, creative solutions. 
• Advanced analytical skills with the ability to translate engagement data into strategic recommendations. 
• Excellent communication skills and ability to present insights to senior leadership. 
• Highly organized, strategic thinker capable of managing multiple high-impact initiatives simultaneously. 

Benefits:

• Unlimited Paid Time Off 
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
• Paid Parental Leave

The annual base salary range for this position is $125k-145k USD. The actual salary will vary depending on the applicant’s experience, skills, and abilities as well as internal equity and market data for their location. This position is also eligible for an additional annual bonus compensation through one of Pacvue’s highly attractive incentive plans, full details will be provided during the recruitment process. 

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