Qualify enterprise demand through structured discovery, filter and maintain high-quality pipeline opportunities, and ensure pipeline hygiene before Account Executive engagement to improve close rates and AE productivity.
SDR (Sales Development Representative)
Team: Monetization
Location: Flexible / Remote
Reporting to: Sales Director
The SDR qualifies enterprise demand and builds high-quality opportunity flow.
This role ensures pipeline quality before Account Executive engagement.
This is structured demand qualification, not mass outreach.
Core MandateThe SDR is accountable for:
Identifying qualified enterprise demand
Conducting structured discovery
Filtering high-quality opportunities
Maintaining clean pipeline hygiene
CPG demand qualification
Telecom demand qualification
Enterprise (other verticals) qualification
Higher close rates
Reduced sales cycle friction
Stronger pipeline predictability
Improved AE productivity
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Los Angeles is a global leader in entertainment, so it’s no surprise that many of the biggest players in streaming, digital media and game development call the city home. But the city boasts plenty of non-entertainment innovation as well, with tech companies spanning verticals like AI, fintech, e-commerce and biotech. With major universities like Caltech, UCLA, USC and the nearby UC Irvine, the city has a steady supply of top-flight tech and engineering talent — not counting the graduates flocking to Los Angeles from across the world to enjoy its beaches, culture and year-round temperate climate.
Key Facts About Los Angeles Tech
- Number of Tech Workers: 375,800; 5.5% of overall workforce (2024 CompTIA survey)
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- Funding Landscape: $11.6 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Strong Ventures, Fifth Wall, Upfront Ventures, Mucker Capital, Kittyhawk Ventures
- Research Centers and Universities: California Institute of Technology, UCLA, University of Southern California, UC Irvine, Pepperdine, California Institute for Immunology and Immunotherapy, Center for Quantum Science and Engineering



