The National Director of Sales, Grocery is responsible for driving and developing grocery sales. S/he will strategize + plan + execute directly with our retail partners and distributors. S/he will manage + build a team of Territory Sales Managers + third-party broker partners. The Director will be expected to grow net sales through increased distribution, promotion planning and successful new item launch campaigns. S/he will utilize insights and analytics in partnership with our marketing team to create a strong selling story to our partners.

DELIVERABLES

1) Sales Management

• Meet/exceed annual new and existing customer revenue and profit goals for all company’s products
• Meet/exceed sales targets within assigned markets and accounts
• Meet/exceed annual customer revenue goals of incremental shelf space and ACV
• Execute an annual calendar of client headquarter visits and business reviews with existing and prospective customers
• Develop Conventional, Natural and Independent sales channels with current and new product lines. Establish senior level
• contacts, win and manage new customers
• Analyze and effectively leverage internal and external data to drive decision making, create compelling selling stories and
• motivate the sales team

2) Financial

• Responsible for meeting annual sales, profit and market share goals
• Management of any pricing and contract concessions to guidelines as outlined by sales management
• Review sales results and customer satisfaction measures and compare them to established objectives, and take actions to
• ensure that goals and expectations are met

3) Management

• Lead the Grocery sales team in execution of strategy, KPI and goal setting
• Provide direction, development and motivation to the team to maximize performance
• Manage and build broker network to maximize account penetration
• Develop promotional and merchandising goals to achieve company’s tactical sales and promotional plans
• Proactively communicate with management and marketing teams

REQUIREMENTS

• BA in business or related field required; MBA preferred
• Minimum 7 years of CPG sales experience required
• Minimum 3 years of people management experience required
• Proven experience meeting/exceeding annual new and existing customer revenue and profit goals for all company’s products in
• the Region in multiple categories.
• Proven experience analyzing + applying consumer data
• Must have strong existing account relationships within the territory
• Proficiency with Microsoft Word, Excel, PowerPoint
• Ability to travel up to 50% of the year

COMPETENCIES

• Balanced sense of urgency with a strong strategic skillset
• Highly self-motivated + competitive, yet team-spirited
• Dynamic communicator, engaging + persuasive public speaker/presenter
• Optimistic + motivating manager with coaching + developmental record
• Exceptional, organized planner + project manager
• Entrepreneurial, resourceful + adaptable to changing environments