Sales Analyst

Who You Are:

• An analytical powerhouse who turns data into revenue-driving insights
• Detail-oriented with strong commercial acumen and business sense
• Flexible and adaptable — thrive in a fast-paced, high-growth environment
• Passionate about the beverage industry and mission-driven brands
• A clear communicator who bridges the gap between data and sales execution

What You'll Do:

• Sales Performance & Analytics:
• Work with VIP and Nielsen/IRI platforms to generate insights supporting the wholesaler network and sales teams
• Provide analytics around pricing optimization across markets and channels
• Translate complex data into clear, actionable insights that drive revenue growth


• Wholesaler and Distributor KPI Scorecards:
• Create and manage digital distributor and salesforce KPI scorecards
• Analyze performance across the 3-tier system, including shipments, depletions, and sell-through
• Build templates to track incentives and bonus progress vs. plan across the entire sales organization
• Improve and maintain data accuracy within the sales analytics infrastructure


• GAP Analytics:
• Conduct market - and SKU - level gap analysis to identify performance opportunities 
• Identify distribution gaps and velocity improvement opportunities across markets
• Support sales teams with data-driven recommendations to close gaps


• Key Reports & Deliverables:
• Weekly sales report, monthly business reviews, distributor scorecards, brand performance reports, etc. 
• Power Point presentations for Large Format Sales Customers to support new item meetings 


• Key Collaborators:
• VP Sales, VP National Accounts, President / CCO, FP&A Manager

Must Have's:

• 21 years of age or older at the time of application
• Minimum of 3 years experience in sales analytics, business analytics, revenue operations, or related analytical experience
• Experience must be in alcohol, beverage or CPG
• Proficiency in MS Office and/or Google Workspace including pivot tables, lookups and complex formulas
• Experience working with large datasets and building analytical models or reports
• Hands-on experience with industry data and analytics tools, such as VIP, IRI, Nielsen, CRM systems, or comparable platforms

Nice to Have's:

• Understanding of beverage distribution models and wholesaler networks
• Strong analytical mindset with the ability to identify patterns, risks, and opportunities
• Ability to translate data into clear, actionable insights for cross-functional partners
• Strong communication and presentation skills
• Ability to work independently and manage competing priorities in a fast-paced environment
• Commercially minded approach with an understanding of how analytics support revenue growth

Compensation, Perks + Benefits:

• Compensation:
• $70,000 - $80,000 per year
• The final offer will be based on several factors, including experience, skills, overall expertise, and location


• Perks + Benefits:
• Unlimited Paid Time Off
• Healthcare coverage: up to 90% company contribution for employees and 25% for dependents
• Voluntary vision, dental, and accidental plans
• 401(k) with up to 4% company match
• 12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby gift
• Booch, spirit, beer, and soft good perks
• And more!