Programmatic Strategist

About Strategus

Strategus is a CTV‑first, fully managed service partner and pioneer in programmatic Connected TV-focused on defining "What's Next" in data‑driven advertising. Our culture is built on three core values-Respect, Full Engagement, and Growth-which show up in how we collaborate, make decisions, and show up for our clients and each other every day.

Our north star is simple: to make Strategus the best job you've ever had. Here, you'll join a high‑performing team that invests in your development, values your voice, and gives you the opportunity to shape what's coming next for CTV and the brands we serve.

The Programmatic Strategist is a high-impact, revenue-contributing role supporting the sales organization through pre-sales strategy, audience planning, product positioning, and proposal development. This person helps sellers build smarter, more compelling recommendations that improve win rates and strengthen client confidence.

What you’ll be doing

• Serve as the primary pre-sales resource across RFPs, proposals, and strategic recommendations.

• Build audience, channel, and product strategies tailored to client goals across CTV and supporting tactics.

• Translate inventory packages and product capabilities into clear, persuasive media plans and recommendations.

• Develop positioning frameworks, segmentation playbooks, and sales enablement materials that help sellers win.

• Use research, audience intelligence, and market insights to strengthen proposals and support high-priority opportunities.

• Partner cross-functionally with Sales, Product, Marketing, and Supply/Inventory Yield to improve product fit, packaging, and go-to-market effectiveness.

How success is measured

• Proposal win rate.

• Quality and consistency of pre-sales materials and RFP responses.

• Speed and accuracy in supporting sales requests.

• Adoption of segmentation playbooks and product frameworks.

• Strength of insights delivered in pre-sales engagements.

Qualifications

• 3+ years of programmatic advertising experience with strong CTV/OTT depth.

• Experience in pre-sales, sales strategy, solutions consulting, or RFP/proposal development.

• Deep understanding of DSPs, SSPs, audience/data strategy, measurement, and the CTV landscape.

• Strong communication skills and the ability to turn complex strategy into compelling recommendations.

• Experience with syndicated research tools such as Nielsen, Comscore, MRI-Simmons, and eMarketer.

• Familiarity with AI planning tools, automation workflows, Salesforce, and GTM enablement work is a plus.

The base salary range for this position is $65,000–$85,000 annually, plus bonus eligibility and comprehensive benefits; actual compensation will be based on the candidate’s skills, experience, and qualifications.

Strategus is an equal-opportunity employer. We are committed to diversity and inclusion, as well as non-discrimination in employment. All qualified applicants receive consideration without regard to race, color, religion, gender, sexual orientation, national origin, age, veteran status, disability unrelated to performing the essential task of the job or other legally protected categories. If you're smart, scrappy and good at what you do, come as you are. We are committed to creating an inclusive environment.