Advertising Sales Contractor, Programmatic

FloSports is the leading digital platform for underserved sports, combining live and on-demand streaming, original programming, data, and technology to help sports grow their audiences and build sustainable businesses, from youth to professional levels. By bringing thousands of events and communities onto one platform, Flo creates scale where none previously existed, connecting passionate fans with the sports they love while giving athletes, organizers, and rights holders the tools to reach and engage a global audience.

Flo streams more than 50,000 live events annually across sports, including motorsports, wrestling, hockey, track & field, cheer, jiu-jitsu, NCAA Division II and III athletics, and more. We’re looking for people who are passionate about sports, embody accountability, collaboration, curiosity, positivity, grit, and excellence, and are motivated to help grow and elevate the communities we serve.

THE ROLE:

FloSports is seeking experienced Programmatic Sales Contractors to help expand demand for our premium live sports streaming inventory through programmatic advertising deals with agency trading desks and programmatic investment teams.

This is a 1099 contractor role focused on monetizing programmatic relationships through curated programmatic deal opportunities.

As a Programmatic Sales Contractor, you will introduce agency programmatic buyers to FloSports’ premium streaming inventory and develop programmatic advertising deals designed for programmatic activation. This includes Private Marketplace (PMP), Guaranteed (G), and Fixed CPM Deal structures.

RESPONSIBILITIES:

• Source new programmatic demand from agency trading desks and investment teams

• Develop and pitch programmatic advertising deals including PMP, Guaranteed, and Fixed Deals

• Collaborate with FloSports teams to structure deal IDs and programmatic packages

• Drive deal activation and repeat programmatic spend

• Introduce new agency buyers to FloSports inventory

• Maintain professional representation of FloSports in the marketplace

KNOWLEDGE, SKILLS AND ABILITIES:

• 5+ years of experience in digital media, advertising sales, programmatic, or agency partnerships

• Experience working with agency teams, media buyers, or brand marketers

• Familiarity with programmatic advertising concepts (e.g., private marketplaces, deal-based buying, DSP/SSP platforms)

• Ability to work independently in a contractor environment

• Strong communication and relationship building skills

• Interest in sports media or streaming environments preferred

METRICS:

• Programmatic revenue generated from approved programmatic deals

• Number of new agency trading desk relationships activated

• Growth of repeat programmatic spend

• Expansion of programmatic demand across FloSports inventory

OUR COMMITMENT TO DIVERSITY:

FloSports exists to elevate the communities, athletes, and sports that have too often been overlooked. That mission starts with our own team. We believe that a diverse, inclusive workplace—one where different perspectives are sought out, heard, and valued—is essential to building a company that can truly serve the full spectrum of sports fans.

We are committed to creating a fair and equitable environment where people from all backgrounds can thrive. To help mitigate bias and expand opportunity, FloSports uses a blind recruiting process that supports more objective, inclusive hiring decisions. We’re intentional in our practices because we believe the best ideas and innovations come from teams that reflect the diversity of the world around us.