Key Responsibilities
Lead cross-functional programs across marketing, data, engineering, and creative teams to plan, execute, and optimize customer lifecycle and email campaigns.
Own the full program lifecycle from intake and scoping to delivery, testing, and reporting.
Act as the primary liaison between business stakeholders and platform/technical teams, ensuring alignment on priorities, timelines, and deliverables.
Manage the configuration, QA, and deployment of complex email journeys and automations in platforms like Zeta Global, SFMC, Braze, or Emarsys.
Drive platform best practices in personalization, segmentation, deliverability, and A/B testing.
Monitor performance metrics, generate insights, and recommend platform or process improvements.
Support data integrations, audience logic, and dynamic content setup in collaboration with data teams.
Stay informed on the latest platform capabilities and marketing automation trends.
Qualifications
5–8+ years of experience in program/project management roles, preferably in digital marketing or martech.
Hands-on experience with at least one of the following platforms is required: Zeta Global (strongly preferred), SFMC, Braze, Emarsys.
Proven success managing email and lifecycle marketing programs at scale in fast-paced environments.
Strong technical fluency with campaign logic, data flows, segmentation, and journey orchestration.
Excellent organizational and communication skills; able to manage multiple workstreams and stakeholders.
Experience with Agile methodologies or similar project frameworks is a plus.
Strong analytical mindset; comfort with reporting and KPIs.
Bachelor's degree in Marketing, Business, or a related field; PMP or other certifications a plus.
Compensation, Benefits and Duration
Minimum Compensation: USD 51,000
Maximum Compensation: USD 179,000
Compensation is based on actual experience and qualifications of the candidate. The above is a reasonable and a good faith estimate for the role.
Medical, vision, and dental benefits, 401k retirement plan, variable pay/incentives, paid time off, and paid holidays are available for full time employees.
This position is available for independent contractors
No applications will be considered if received more than 120 days after the date of this post
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