The Product Marketing Manager will own product launches, develop messaging, partner with product teams, enable sales, and conduct market research.
Description
Responsibilities
Requirements
We’re looking for a strategic and creative Product Marketing Manager to drive the go-to-market success of our products. You’ll own product launches end-to-end, craft compelling product narratives, and bring new features to life through powerful positioning and storytelling.
This role is perfect for a marketer who thrives at the intersection of product, sales, and customer insights, and loves translating complex features into simple, differentiated messaging that resonates.
Responsibilities
What You’ll Be Doing
- Own product launches: Plan and execute go-to-market strategies for new products and features - including launch briefs, enablement, messaging, and more
- Develop compelling positioning & messaging: Craft clear, differentiated narratives that communicate value across personas and segments
- Partner with Product: Stay close to the roadmap and influence development based on customer feedback and market insights
- Enable Sales & CS: Create pitch decks, battlecards, one-pagers, and internal training materials
- Conduct customer and market research: Understand target users, buyers, and competitors to inform everything you do
- Collaborate cross-functionally: Work across Product, Design, Sales, and Comms to ensure consistency and impact
Requirements
What We’re Looking For
- 3+ years of experience in product marketing, preferably in B2B SaaS or cybersecurity
- A strong portfolio of successful product launches and messaging work
- Exceptional communication skills - written, verbal, and visual
- A knack for simplifying technical concepts into clear customer value
- High ownership and ability to juggle multiple launches at once
Bonus Points For
- Familiarity with security personas, developer tools, or infrastructure
Top Skills
B2B Saas
Cybersecurity
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