Product Marketing Manager, Card

OnePay is a consumer financial services app with an exceedingly simple mission: to help people achieve financial progress.

Tens of millions of Americans today are unbanked or underbanked, meaning they don’t have enough money in savings to cover a minor emergency. They pay too much in fees, don’t have access to credit at affordable rates, and have little ability to grow their wealth. OnePay’s vision is to create a single app for consumers to save, spend, borrow, and grow their money, bringing our mission to life with simple and accessible banking, credit, and payments products that deliver a best-in-class experience to millions of customers. Our products include:

• Checking and high-yield savings accounts

• Domestic and international peer-to-peer payments

• Credit Builder and credit score monitoring

• Digital wallet / contactless payment solutions

• Buy-now-pay-later installment loans at Walmart

Why do we have a right to win? We have the backing of Walmart (a Fortune 1) and Ribbit Capital (a preeminent fintech investor), are deeply embedded with the distribution of the world’s largest omnichannel retailer, and have an industry-leading multi-product value proposition — all in addition to having some of the best people and talent in the industry.

There’s never been a better time to build a category-defining business and there has rarely been a team better positioned for the opportunity. Join us!

As a Product Marketing Manager at OnePay, your work will have a direct impact on our Card business, driving everything from customer acquisition to early lifecycle engagement that help users get value from their card quickly and consistently. You will:

• Lead product marketing strategy across paid media, partner channels, and Walmart-owned properties (CRM, site, in-store)

• Optimize the onboarding experience through structured testing to drive activation within the first 30 days

• Develop content and targeting strategies that drive activation to set up long term engagement

• Conduct competitive and market analysis to inform messaging and positioning

• Collaborate with Analytics to track and iterate on creative, offer structures, and time-to-bonus unlock performance metrics

• 5+ years of experience in product marketing, ideally in finance, fintech, or financial services

• Proven experience in acquisition and/or engagement marketing

• Strong cross-functional collaboration skills, especially with product and analytics teams

• A strategic mindset paired with executional rigor and attention to detail

• A data-informed approach to marketing decisions

• Drive and proactivity - everyone here is a builder and executor

• Competitive base salary, stock options, and health benefits from Day 1

• 401(k) plan with company match

• Remote-friendly (US), flexible time off (FTO), and opportunities for growth

• A high-growth, mission-driven, inclusive culture where your work has real impact

• Initial Interview with Talent Partner

• Technical or Hiring Manager Interview

• Team Interview

• Executive Interview

• Offer!

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at [email protected].