Coordinates consumer product development from concept through launch, including market research, competitive analysis, formulation samples, overseas manufacturer and vendor communication, RFQs, packaging and design approvals, compliance documentation, project timelines, and weekly leadership reporting. Maintains accurate project records, tracks blockers and deliverables, manages feedback loops, and serves as the communication hub across sourcing, design, marketing, marketplace, retail, and external production teams.
Location: On-site in Santa Ana, CA
Compensation: $55,000 – $72,000
About Us
Shameless Snacks makes low-sugar gummy candy that tastes like the real thing. Every bag has 3g of sugar, is packed with fiber, and is vegan and gluten-free. Our sour and fruit gummies are sold on Amazon, DTC, TikTok, and at major retailers across the country.
We're not a startup hoping something works. We've taken better-for-you candy from an idea to retail shelves nationwide and built a brand that consumers love. We move with the speed of a startup: small teams with real ownership and accountability.
The Role
You'll help take new Shameless products from idea to shelf: new flavors, formats and packaging. You'll keep every project organized and moving, working with our CEO, design team, manufacturing partners, and marketing and retail teams. If you're the person who makes sure things actually get done, this role is for you.
What You'll Own
- Product research: Spot new flavor, format and packaging opportunities by studying trends, competitors and what customers are buying.
- Development pipeline: Track every project from concept to launch-ready. That means managing samples and taste tests, and keeping timelines and project boards accurate.
- Packaging and launch readiness: Work with design and our partners to bring packaging to life, from concepts and labels to final approvals.
- Team communication: Keep manufacturers, designers and internal teams aligned. Share a clear weekly update with leadership on progress, blockers and decisions needed.
Requirements
You're a Fit If
- You have retail experience, or 1–2 years in product development, merchandising or product coordination
- You're highly organized and detail-oriented, and you can juggle many projects without anything slipping
- You communicate clearly and follow up without being asked
- You're comfortable with spreadsheets and project tools such as ClickUp, Asana or similar
- You can work on-site in Santa Ana, Monday through Friday
Strongly Preferred
- Experience with Amazon research tools like Helium 10 or Jungle Scout
Bonus Points
- Experience working with overseas manufacturers, ideally in China
- Experience in CPG, food, beauty or consumer products
- Packaging or label development experience
- Mandarin
Benefits
- 401(k) plan with company matching
- Medical, dental and vision coverage
- Paid time off and observed holidays
- Pet-friendly office
- Equal Employment Opportunity
- Shameless Snacks is an equal opportunity employer. We are committed to building a diverse and inclusive workplace where all team members feel valued and respected. We do not discriminate on the basis of race, color, religion, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, disability, medical condition, genetic information, or any other characteristic protected by applicable federal, state, or local laws.
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